India's gold exchange traded funds are emerging as new investment destination after equities have fallen out of favour with the stock market down nearly 40 per cent so far this year. Exchange traded funds or ETFs make buying easier for the average investor by allowing him to buy in smaller units. That helps improve the liquidity of gold as an asset class. So, while one needs to spend over Rs 13,500 for investing in 10 grams of gold, one can by 1 unit of ETF for a tenth of that amount.