Bollywood actor Amitabh Bachchan, currently on a spree to share images from the sets of his upcoming film Piku, defended his decision to post pictures on social networking sites such as Twitter and Facebook.
The actor also hit out at marketing strategists who had cautioned him against publicising images and wrote on his blog, "They wonder and send alarms to not publicise the pictures of the film PIKU .. yet ... for they jeopardise the marketing of the other projects I work on .. which shall be released much ahead of this one ..
But ... I argue ... no matter what strategy one may devise, if the film is not good, no amount of campaign genius by genius campaigners, shall change the fate of a bad film"
"SHAMITABH release on Feb 6, 2015 .. and there shall be marketing for that aggressively during December and January coming months ..
In today's times when a billion mobile camera's follow you wherever you go, it is well nigh impossible to keep anything away from the public .. so might as well let them exploit the situation, than to get into any ugly spat with either the media or the organisers .."
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