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This Article is From Sep 04, 2013

Desi romance, action in the theatres this weekend

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Updated : September 04, 2013 10:16 am IST

Stills from Shuddh Desi Romance and Zanjeer

Highlights

  • The Bollywood box office will offer two very different flavours for movie buffs this Friday - the much-awaited love story via Shuddh Desi Romance, and some high-on-action drama in Zanjeer. Both movies are likely to fare well, said industry insiders.
  • A remake of the 1973 eponymous film, Apoorva Lakhia's Zanjeer marks the Bollywood debut of popular southern star Ram Charan Teja, who steps into a role originally essayed by megastar Amitabh Bachchan. He shares screen space with Priyanka Chopra, Prakash Raj and Sanjay Dutt.
  • Competing with it will be Yash Raj Films' (YRF) Shuddh Desi Romance, which stars a refreshing cast of Sushant Singh Rajput, Parineeti Chopra and newcomer Vaani Kapoor.
  • At a time when the box office is flourishing thanks to films like Chennai Express, Madras Cafe and Satyagraha, the new releases are likely to maintain a decent stay in theatres. Made at an approximate budget of around Rs 30 crore to Rs 40 crore each, the films are also expected to hit an equal number of big screens.
  • Mumbai-based trade analyst Amul Mohan says the movies might release in 1,600-1,700 screens.
  • "Satyagraha and Madras Cafe are still running in theatres. I believe Zanjeer and Shuddh Desi Romance will have a good second week play as well," Mohan told IANS.
  • Admitting that both the films are of a different genre, he said they will do well with their own audience.
  • "Shuddh Desi Romance is going to be more for metro cities. Zanjeer, being an action film, will target smaller centres which like action films. This will be the divide in the audience," he said.
New Delhi: The Bollywood box office will offer two very different flavours for movie buffs this Friday - the much-awaited love story via Shuddh Desi Romance, and some high-on-action drama in Zanjeer. Both movies are likely to fare well, said industry insiders.

A remake of the 1973 eponymous film, Apoorva Lakhia's Zanjeer marks the Bollywood debut of popular southern star Ram Charan Teja, who steps into a role originally essayed by megastar Amitabh Bachchan. He shares screen space with Priyanka Chopra, Prakash Raj and Sanjay Dutt.

Competing with it will be Yash Raj Films' (YRF) Shuddh Desi Romance, which stars a refreshing cast of Sushant Singh Rajput, Parineeti Chopra and newcomer Vaani Kapoor.

At a time when the box office is flourishing thanks to films like Chennai Express, Madras Cafe and Satyagraha, the new releases are likely to maintain a decent stay in theatres. Made at an approximate budget of around Rs 30 crore to Rs 40 crore each, the films are also expected to hit an equal number of big screens.

Mumbai-based trade analyst Amul Mohan says the movies might release in 1,600-1,700 screens.

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"Satyagraha and Madras Cafe are still running in theatres. I believe Zanjeer and Shuddh Desi Romance will have a good second week play as well," Mohan told IANS.

Admitting that both the films are of a different genre, he said they will do well with their own audience.

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"Shuddh Desi Romance is going to be more for metro cities. Zanjeer, being an action film, will target smaller centres which like action films. This will be the divide in the audience," he said.
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