Dibakar Banerjee photographed in Mumbai.
Mumbai:
Filmmaker Dibakar Banerjee said that the first trailer of his film Titli was changed due to the feedback that it didn't capture the core essence of the film.
"We had created an identical version of the trailer we prepared for Cannes film festival, and then we released it in India. But when we showed the India cut of Titli to a focus group, they gave us a tight slap. They told us that it is such an accessible, simple and easy-to-understand film, and that it had actually happened with their families," said Dibakar.
"And they said why you showed things in such a way in the trailer and that you should show the core elements of the film in the trailer. After hearing this, we created this new trailer. And with the reactions we received today and from who all we showed it, everyone thought that we were right," he added.
The film has been showcased at 22 festivals across the world and has been the recipient of numerous awards but Dibakar said that a 'festival' tag poses a kind of obstacle regarding the perception of the film.
"This is a strange dilemma. A section of audience, distributors, and marketing team get scared as soon as they hear the word 'festival'. They wonder if the film will bore you or irritate you," said Dibakar.
"But the kind of director that Kanu Behl is, he is not one of those directors who wants to bore you. In fact, some of his scripts will make you hold your stomachs out of laughter, which he'll do later," he added.
Kanu had assisted Dibakar on Oye Lucky! Lucky Oye! and LSD: Love, Sex Aur Dhokha.
Titli traces the strange dynamics of a family based in Delhi. It features Ranvir Shorey, Amit Sial, Lalit Behl, Shashank Arora and Shivani Raghuvanshi in pivotal roles. (Also Read: Titli Trailer Stars a Family of Rogues, One of Who Wants to Break Free)
Titli is co-produced by Yash Raj Films and Dibakar and opens on October 30.
"We had created an identical version of the trailer we prepared for Cannes film festival, and then we released it in India. But when we showed the India cut of Titli to a focus group, they gave us a tight slap. They told us that it is such an accessible, simple and easy-to-understand film, and that it had actually happened with their families," said Dibakar.
"And they said why you showed things in such a way in the trailer and that you should show the core elements of the film in the trailer. After hearing this, we created this new trailer. And with the reactions we received today and from who all we showed it, everyone thought that we were right," he added.
The film has been showcased at 22 festivals across the world and has been the recipient of numerous awards but Dibakar said that a 'festival' tag poses a kind of obstacle regarding the perception of the film.
"This is a strange dilemma. A section of audience, distributors, and marketing team get scared as soon as they hear the word 'festival'. They wonder if the film will bore you or irritate you," said Dibakar.
"But the kind of director that Kanu Behl is, he is not one of those directors who wants to bore you. In fact, some of his scripts will make you hold your stomachs out of laughter, which he'll do later," he added.
Kanu had assisted Dibakar on Oye Lucky! Lucky Oye! and LSD: Love, Sex Aur Dhokha.
Titli traces the strange dynamics of a family based in Delhi. It features Ranvir Shorey, Amit Sial, Lalit Behl, Shashank Arora and Shivani Raghuvanshi in pivotal roles. (Also Read: Titli Trailer Stars a Family of Rogues, One of Who Wants to Break Free)
Titli is co-produced by Yash Raj Films and Dibakar and opens on October 30.
