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This Article is From May 30, 2011

Filmmakers Are Cashing On Trend Of Youth-Centric Films: Anupama Chopra

Filmmakers Are Cashing On Trend Of Youth-Centric Films: Anupama Chopra
Mumbai: Eminent film critic and writer Anupama Chopra, whose latest book 'First Day First Show' was released recently, says movies like Dabangg and Band Baaja Baraat have changed trends in Bollywood with filmmakers focusing more on youth-centric and culturally-rooted projects.

"With films like Dabangg, Band Baaja Baraat, Do Dooni Chaar... be it terms of location and concept it is return to our heartland - India. Instead of going overseas like New York, England, Amsterdam etc we are rooted back to India. There is a shift towards India. Besides, since most of our population is young, so filmmakers are cashing on this new trend of youth-centric films," Anupama Chopra told PTI in an interview.

In her new book, 'First Day First Show' Anupama has penned down about the lives and times of Bollywood. The forward of her book is written by superstar Shah Rukh Khan.

"I asked him to write the foreword because he is somebody whose career I have followed very closely. He has had an exemplary journey in the industry," Anupama, wife of producer-director Vidhu Vinod Chopra, said.

Anupama had written his biography "King of Bollywood: Shah Rukh Khan and the seductive world of Indian cinema".

In 'First Day First Show' Anupama takes us into the lives of the stars, struggles of those who never make it to centre stage, making of legendary hits like Sholay and Dilwale Dulhaniya Le Jayenge, successes of independent filmmakers, glamour as well as the murky links with the underworld.

"The book is a collection of the work I have done. The idea was to put articles together so that it shows how much Bollywood has evolved in the last 20 years. I completely relied on India Today, where I worked for about 12 years as they have a great library...great archive," Anupama said.

"The book takes one through the ups and downs of the Hindi film industry. It marks various trends which have taken place in Bollywood in almost the last two decades right from the mafia presence in Bollywood, new kind of movies, new generation, multiplexes etc."

This book has all the ingredients of a Bollywood hit - friendship, love, despair, hope, heartbreak and triumph, she said.

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