Imtiaz Ali photographed in Mumbai.
Mumbai:
Filmmaker Imtiaz Ali has made a short film India Tomorrow, and he will take the digital route to promote it.
"With this short film, I am opening up the doors to the digital world, to have conversations with interested people and organisations. I have these powerful, shorter stories that must be told and now can be told," said Imtiaz.
Imtiaz said that the fact that short films are available on the internet makes them easily accessible.
"I think web series and short films are exciting forms that hold potential to bring about a change in storytelling and entertainment," added Imtiaz.
"When you want to talk to the point, a short film is important as you don't need anything else - just put your point. I can do that quickly without any problem. I would say feature film is your life and this is like a one-night stand," he added. (Also Read: Is Shah Rukh Khan Doing Imtiaz Ali's Next Film? Find Out Here)
India Tomorrow is a five-minute film, which features a sex worker having a conversation with her client about the stock market.
"Any budget for the publicity is not available because this is not working on that kind of financial monitory model. But we are promoting it through social media," said Imtiaz.
Also, he feels that short films are always "out there."
"And a lot of these short films become popular after years. Since it takes such a long time, you don't have to panic and create publicity," he said.
Imtiaz said that he has many more story ideas in place.
"I am contemplating different ideas. Here, you don't have India and international release problem. Hopefully, I will make many more," said Imtiaz.
"With this short film, I am opening up the doors to the digital world, to have conversations with interested people and organisations. I have these powerful, shorter stories that must be told and now can be told," said Imtiaz.
Imtiaz said that the fact that short films are available on the internet makes them easily accessible.
"I think web series and short films are exciting forms that hold potential to bring about a change in storytelling and entertainment," added Imtiaz.
"When you want to talk to the point, a short film is important as you don't need anything else - just put your point. I can do that quickly without any problem. I would say feature film is your life and this is like a one-night stand," he added. (Also Read: Is Shah Rukh Khan Doing Imtiaz Ali's Next Film? Find Out Here)
India Tomorrow is a five-minute film, which features a sex worker having a conversation with her client about the stock market.
"Any budget for the publicity is not available because this is not working on that kind of financial monitory model. But we are promoting it through social media," said Imtiaz.
Also, he feels that short films are always "out there."
"And a lot of these short films become popular after years. Since it takes such a long time, you don't have to panic and create publicity," he said.
Imtiaz said that he has many more story ideas in place.
"I am contemplating different ideas. Here, you don't have India and international release problem. Hopefully, I will make many more," said Imtiaz.
