London: R&B star Rihanna is helping skincare brand Nivea celebrate their 100th anniversary, by stripping down for one of their advertisement campaigns.
The Rude Boy hitmaker has been named the spokesmodel for the brand and in a teaser of the upcoming commercial, the singer is seen posing seductively and apparently naked, reported Sun online.
The star is fronting the brand's Skincare for Life campaign and will make her official debut for the company in May, coinciding with her Loud world tour kicking off, which is also sponsored by Nivea.
The 23-year-old singer had previously said she would only pose naked if it was done in a "classy way".
Explaining her reasons for turning down the opportunity to be a Playboy cover star, she said, "If I'mgonna take my clothes off, it has to be in a classy way and my will, not a check. I wouldn't take any money to do that."
The Rude Boy hitmaker has been named the spokesmodel for the brand and in a teaser of the upcoming commercial, the singer is seen posing seductively and apparently naked, reported Sun online.
The star is fronting the brand's Skincare for Life campaign and will make her official debut for the company in May, coinciding with her Loud world tour kicking off, which is also sponsored by Nivea.
Explaining her reasons for turning down the opportunity to be a Playboy cover star, she said, "If I'mgonna take my clothes off, it has to be in a classy way and my will, not a check. I wouldn't take any money to do that."
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