Mumbai:
Salman Khan has this penchant of eyeing talent and then giving the person a break.
The latest on the star's list of favourites is visuals expert Sumit Dutt. Ever since he directed Sallu in Dhinka chicka and Character dheela hai in Ready, the star has been insisting that Sumit direct the songs in his movies.
Sallu took him on board for his brother-in-law Atul Agnihotri's earlier film Hello. Sumit directed the title track of the movie. Now for Agnihotri's next Bodyguard, Sumit has directed the Desi Beats song.
"Today, songs unveil the films and are no more just a relief provider in the story," says Sumit. "With digital media getting stronger each day, people want to see songs which are visually rich, entertaining and most importantly, to which they can connect."
Sumit, who studied at the New York Film School, feels he understands the pulse of the audience. From being an ad film director he has now made a smooth transition into films.
A source reveals that, "Salman is fond of Sumit and feels at ease working with him, he has full confidence in him and knows for sure the song will be successful.
"Salman is making sure he directs all the songs for his movies, and is also recommending his name to filmmakers. The star is also advising him as he considers him as family."
The latest on the star's list of favourites is visuals expert Sumit Dutt. Ever since he directed Sallu in Dhinka chicka and Character dheela hai in Ready, the star has been insisting that Sumit direct the songs in his movies.
Sallu took him on board for his brother-in-law Atul Agnihotri's earlier film Hello. Sumit directed the title track of the movie. Now for Agnihotri's next Bodyguard, Sumit has directed the Desi Beats song.
"Today, songs unveil the films and are no more just a relief provider in the story," says Sumit. "With digital media getting stronger each day, people want to see songs which are visually rich, entertaining and most importantly, to which they can connect."
Sumit, who studied at the New York Film School, feels he understands the pulse of the audience. From being an ad film director he has now made a smooth transition into films.
A source reveals that, "Salman is fond of Sumit and feels at ease working with him, he has full confidence in him and knows for sure the song will be successful.
"Salman is making sure he directs all the songs for his movies, and is also recommending his name to filmmakers. The star is also advising him as he considers him as family."
