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This Article is From Oct 16, 2012

Trailers are half the battle won: Sanjay Gadhvi

Trailers are half the battle won: Sanjay Gadhvi
Gadhvi's last film Kidnap was a flop, but he does not want people to tag Ajab Gazabb Love as his comeback movie.
Mumbai: Director Sanjay Gadhvi, whose film Ajab Gazabb Love is ready for release, believes promos play an important role in a film's success.

"I think the fact that a promo or a trailer has an impact, people are watching, it is half the battle won. I would like to think so," Gadhvi told reporters Monday at an event here.

"It's (Ajab Gazabb Love) a very honest trailer and very accurate, giving the correct flavour of the film. You cannot just see the trailer, you have to listen to the trailer and then form your opinion," he added.

Made with Jackky Bhagnani and southern actress Nidhi Subbaiah, Ajab Gazabb Love hits theatres Oct 24.

Gadhvi's last film Kidnap was a flop, but he does not want people to tag Ajab Gazabb Love as his comeback movie.

"I don't think this way that Sanjay Gadhvi is back... it's not like I had gone somewhere or hid somewhere or my last film didn't work. I have a very realistic view about life, there are ups and downs, you can't be thinking too much into it," he said.

"I have made this film with as much conviction as I did Dhoom or Mere Yaar Ki Shaadi Hai or Kidnap," he added.

Gadhvi made his directorial debut with Tere Liye in 2000 followed by Yash Raj Films' Mere Yaar Ki Shaadi Hai (2002) and Dhoom (2004).

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