Saree Mojo

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Alia Bhatt is now the new saree
standard in Bollywood

Film Still [{ "selector": ".xbjzr-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".cbcuq-a", "duration": "1000ms", "fill": "forwards", "delay": "1000ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }]

It began with last year's Gangubai
Kathiawadi in which her baseline
look was a white saree

Film Still [{ "selector": ".dftiu-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".eleum-a", "duration": "1000ms", "fill": "forwards", "delay": "1000ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }]

Alia also promoted the film in a
series of white sarees, making it a
thing

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Fast forward a year and Alia is
promoting another film in saree
after saree

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Alia stars in Karan Johar's Rocky Aur
Rani Ki Prem Kahaani, co-starring
Ranveer Singh

Film Still [{ "selector": ".mepni-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".xpzcp-a", "duration": "1000ms", "fill": "forwards", "delay": "1000ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }]

She plays the Bengali Rani to
Ranveer's Punjabi Rocky – both
characters gleefully embracing
stereotypes

Film Still [{ "selector": ".cpqlo-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".crapm-a", "duration": "1000ms", "fill": "forwards", "delay": "1000ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }]

The song Tum Kya Mile shows Alia's
Rani dressed in featherweight
chiffons in bright colours

Film Still [{ "selector": ".nnttl-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".fgsxs-a", "duration": "1000ms", "fill": "forwards", "delay": "1000ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }]

In Yash Chopra style, the landscape
is snowy and the male lead is
dressed weather-appropriately

Film Still [{ "selector": ".wtgek-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".sotuz-a", "duration": "1000ms", "fill": "forwards", "delay": "1000ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }]

In a post about the song, KJo
apologized to Alia for “freezing her
in Manish Malhotra chiffons”

Film Still [{ "selector": ".gbmqt-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".frznu-a", "duration": "1000ms", "fill": "forwards", "delay": "1000ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }]

Rani's wardrobe in the film appears
to almost exclusively consist of
sarees

Film Still [{ "selector": ".zaxrg-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".dbnkd-a", "duration": "1000ms", "fill": "forwards", "delay": "1000ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }]

Publicity duty for Rocky Aur Rani Kii Prem Kahaani has seen Alia go the whole six yards

Instagram/aliaabhatt [{ "selector": ".opmpi-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".dmigj-a", "duration": "1000ms", "fill": "forwards", "delay": "1000ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }]

From colour-blocking in the
brightest of pinks and greens in
Vadodara…

Instagram/aliaabhatt [{ "selector": ".ibfdx-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".izuzu-a", "duration": "1000ms", "fill": "forwards", "delay": "1000ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }]

…to the lightest of chiffons in ombre pastel shades in New Delhi…

Instagram/aliaabhatt [{ "selector": ".ipdml-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".fjnfb-a", "duration": "1000ms", "fill": "forwards", "delay": "1000ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }]

Alia Bhatt has taken Rani and her
sarees to heart – will the box office
follow suit?

Instagram/aliaabhatt [{ "selector": ".ooqjg-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".keews-a", "duration": "1000ms", "fill": "forwards", "delay": "1000ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }]

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Instagram/aliaabhatt [{ "selector": ".ouikk-a", "duration": "1000ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }, { "selector": ".psfbp-a", "duration": "1500ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": "1"} ] }] Click Here

Saree Mojo

HOW ALIA BHATT FOUND HER

Alia Bhatt is now the new saree standard in Bollywood

It began with last year's Gangubai Kathiawadi in which her baseline look was a white saree

Alia also promoted the film in a series of white sarees, making it a thing

Fast forward a year and Alia is promoting another film in saree after saree

Alia stars in Karan Johar's Rocky Aur Rani Ki Prem Kahaani, co-starring Ranveer Singh

She plays the Bengali Rani to Ranveer's Punjabi Rocky – both characters gleefully embracing stereotypes

The song Tum Kya Mile shows Alia's Rani dressed in featherweight chiffons in bright colours

In Yash Chopra style, the landscape is snowy and the male lead is dressed weather-appropriately

In a post about the song, KJo apologized to Alia for “freezing her in Manish Malhotra chiffons”

Rani's wardrobe in the film appears to almost exclusively consist of sarees