Rohit Shetty recently announced about bringing together the famous jodi of Shah Rukh Khan and Kajol for his next venture 'Dilwale', which has set off a wave of expectations. The film has already gone on floors and sources tell us that Sony has bagged its music rights for a whopping amount - over Rs 19 crore!
Without confirming the amount, Gaurav Verma, chief revenue officer of Red Chillies Entertainment, says: "Yes, we have partnered with Sony Music for 'Dilwale' and look forward to their support and contribution in making it a successful collaboration."
An outsized price tag for music made headlines last year when the music of Salman Khan-starrer 'Prem Ratan Dhan Payo' was reportedly sold for Rs 18 crore even before the film rolled.
Hitlist points out a few recent projects and deals that ran into astronomical figures...
Dizzying figures
Siddharth Anand's 'Bang Bang' is said to be the most expensive film so far as its production cost was around Rs 147 crore. The remake of Hollywood action comedy Knight and Day starred Hrithik Roshan and Katrina Kaif in the lead. 'Bang Bang' boasted of some high octane stunts, on par with Hollywood action flicks, and the cost incurred on it seemed justified as that was the most talked about aspect in the film.
Moreover, 'Bang Bang' was an adventure film which required the stars to travel across the world to join the dots and solve a mystery. So, it was extensively shot in exotic locations like Prague, US, Thailand and Greece.
Feast for the eyes
The film's producer Shobu Yarlagadda had been quoted saying, "We are attempting to make Baahubali as the most spectacular film ever on Indian screen. There is a lot of complex computer generated imagery and VFX shots will be present in 90 per cent of the movie - that is about 4500-5000 VFX shots. So when you look at numbers like that, the budget will naturally be very high."
Small screen, big cost
Similarly, Star India Network boasts of the biggest ever pact with a Bollywood star. In a first-of-its-kind contract, Salman Khan inked a settlement worth Rs 450-500 crore with the television network for five years. It gives the channel exclusive satellite rights to broadcast all of the star's films released between January 2013 and December 2017. The deal was worked out under the assumption that each of Salman's movies is priced at around R45-50 crore and that the actor, on an average, does two films a year.
Sharing profits
Sources suggest Aamir Khan is the only actor to have bagged the highest profit sharing deal with Yash Raj for 'Dhoom: 3', which was approximately 40 per cent.
Producer Jayantilal Gada says, "A lot of re-structuring is taking place these days. Of course, due to competition, we have often been in a situation where we had to pay a huge amount of money for a project. But when we buy satellite rights for a film, we don't look only at the star value, but at the overall project. Some deals which were made with big stars didn't turn out to be really fruitful later. There was a time when the video of a film starring Jackie Shroff or Mithun Chakraborty would be sold before the film released. But now, more awareness has set in coming and the industry folk understand that big deals can sometimes also backfire."
Rs 85 crore
The VFX budget of 'Baahubali', which is the highest for any Indian film
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