Bachpan Manao is a campaign by EkStep And NDTV, a social mission about making the most of the early childhood opportunity for learning and growth for India's youngest children.
Here are the Live Updates from the launch of Bachpan Manao:
And It’s a Wrap!
And It’s a Wrap!
— NDTV (@ndtv) February 23, 2025
We leave you with a song that’s close to our hearts – “Bachpan Mana Re Yaara, Bachpan Mana!”
Here’s to all of us coming together to restore the magic of childhood… Let’s make it happen!
Be part of the movement on https://t.co/K2US9TDBMq@BachpanManao pic.twitter.com/YHG38XcdCp
We leave you with a song that’s close to our hearts – “Bachpan Mana Re Yaara, Bachpan Mana!”
Bachpan Tyohar From Chhatarpur, Madhya Pradesh
Glimpses of Bachpan Manao Festival from Chhatarpur, Madhya Pradesh. Here, Key Education Foundation collaborates with local Anganwadis to ensure children learn through play and physical activity. The festival includes families and the community, so that childhood becomes a festival for everyone.
Empowering Mother's Groups For Children's Learning Through Play
Play is more than just fun—it’s a gateway to a lifetime of learning and growth. Every child deserves the opportunity to explore and engage with the world through play. And for parents, there’s support to make that happen! Tanushka Dutta in Delhi sees how Pratham is working with Mothers’ Groups to empower them and ensure their children receive the best possible foundation for learning.
Have Conversations With Your Children: From Deepika Mogilishetty From EkStep
Bohra Community Bans Screens
Here's a remarkable story of an entire community coming together for a cause: The Dawoodi Bohra community has initiated a global ban on the use of mobile phones for all children under the age of fifteen.
Swati Popat Vats, President of the Early Childhood Association On How Learning and Growth are Best Unlocked Through Joy and Play
Creating Space for Play: NDTV’s Ranveer Singh Explores the Heart of Playful Spaces in Bahraich
To encourage play, we must create space for it—both within ourselves and in our homes. From Bahraich, Uttar Pradesh, NDTV’s Ranveer Singh explored these very spaces. Here’s a look at what he discovered.
Mrunal Shah, Founder of Sunday Bricks, Shares Insights on Designing Essential Play Spaces for Children
Play Isn’t Just Fun, It’s Science!
Dr. Zirak Marker, Child, Adolescent & Family Psychiatrist, Mental Health Advocate, and Educational Psychologist, reveals how play plays a critical role in shaping a child’s brain. The expert also discusses the neurological benefits of simple activities and their lasting impact on a child’s development.
Sunisha Ahuja, UNICEF Education Specialist: Play is essential!
Sunisha Ahuja - UNICEF Education Specialist emphasizes the organization’s global initiative and underscores the crucial role of play in a child's development and well-being.
Harpreet Singh Grover Shares Practical Tips for Parents on Reducing Children’s Screen Time
As a curious parent and independent researcher in the fields of parenting and education, Harpreet Singh Grover offers valuable insights into managing children’s screen time. His tips provide simple yet effective strategies to help parents balance technology use with enriching offline activities.
#BachpanManao - Celebrating Childhood With Fireflies!
#BachpanManao | Celebrate Childhood, Grow Together!
— NDTV (@ndtv) February 23, 2025
Childhood is a time of wonder, curiosity, and boundless possibilities. Kids learn best through play, exploration, and creativity—shaping the foundation for their future.
Join EkStep & NDTV in this joyful movement to bring more… pic.twitter.com/nF6nGL73pM
Our #BachpanManao song!
Composer: Deepp C | Singers: Neeti Mohan, Vivek Hariharan | Lyricist: Pradyumna Chauhan
Embracing Childhood Beyond The Screen: Deepika Mogilishetty From EkStep
Deepika Mogilishetty – Chief, Policy & Partnerships, EkStep Foundation on why reducing screen time is crucial for childhood development.
Nurturing Early Development: Rohini Nilekani From EkStep Emphasizes The Importance Of Talking To Infants
Rohini Nilekani, Co-Founder and Director of EkStep Foundation, highlights the crucial role of communication in the development of infants.
NDTV's Editor-in-Chief, Sanjay Pugalia On The Thought Behind #BachpanManao Campaign
#BachpanManao | Celebrating Childhood with Joy & Play!
— NDTV (@ndtv) February 23, 2025
Rohini Nilekani, Co-Founder & Director, EkStep Foundation, and NDTV's Editor-in-Chief, Sanjay Pugalia (@sanjaypugalia), delve into the thought behind #BachpanManao—a movement to bring back joyful learning through play in a… pic.twitter.com/5U1cQi7JiY
#BachpanManao Pledge | Less Screen, More Play!
Play is the heart of early childhood, fueling learning, growth, and joy. But screens are taking over, limiting the time kids spend exploring the world around them. EkStep & NDTV are on a mission to change that! Let’s build a community that prioritizes play over screen time.Take the ‘Less Screen. More Play’ Pledge now 👉 ndtv.com/bachpanmanao
#BachpanManao – Unlocking the Power of Play With A Panel Of Experts
To help us explore the answers to some of the key questions around early childhood learning, we are joined by a panel of experts.
A Collective Commitment to #BachpanManao by NDTV & EkStep
NDTV, in collaboration with EkStep and its partners, reaffirms its dedication to nurturing childhood through play. Together, we champion the first 3,000 days of a child's life, recognizing the immense learning opportunities that come through free and joyful play.
This partnership is a step toward fostering an environment where every child can explore, learn, and grow.
#BachpanManao Campaign Launch Begins – A Celebration of Childhood!
NDTV's #BachpanManao Studio
Today, our studio is more than just a set—it’s a playground for young minds! A space where children can explore, imagine, and learn through play. Every corner reflects the spirit of childhood, filled with creativity, colors, and endless possibilities.
Lights, Camera, Play! #BachpanManao Launch Begins @ NDTV Studio
The stage is set at NDTV Studios as we kick off the #BachpanManao campaign! Today, we shine a spotlight on the first 3,000 days of a child's life, highlighting the endless learning opportunities that come through play. From parents to teachers and caregivers, we invite everyone to embrace and nurture early childhood development through the power of free play. Stay tuned for engaging discussions, expert insights, and inspiring stories!
Bachpan Manao Campaign: A Nationwide Call to Ensure Every Child in India Enjoys a Joyful Childhood
NDTV, in collaboration with EkStep, proudly celebrates the most vital and transformative years of a child’s life. Childhood is a time for joy, discovery, and boundless opportunities. Through the #BachpanManao initiative, we aim to spark a nationwide movement dedicated to ensuring that every child in India experiences the happiness and freedom of a joyful childhood. We invite policymakers, corporate leaders, educators, parents, and caregivers to join us in this mission. Together, let’s champion a future where every child gets the chance to learn, play, and grow—Bachpan Manao!
Learning by Doing: The Best Way to Learn!
“The foundational years of a child are key to their growth. If we lose that, it’s an opportunity lost,” says Rajendra Kumar, Secretary, Tourism, Govt. of Gujarat.
Play Is A Life Skill: Amita Tandon, Education Specialist UNICEF Gujarat Office
Play is more than just fun—it's essential for a child’s cognitive, motor, and social development. Amita Tandon, Education Specialist at UNICEF Gujarat Office, highlights how play shapes holistic growth and lifelong learning.
Bachpan Manao - A Social Mission For Early Childhood!
"Children Learn Best Through Play," Says Deepika Mogilishetty, EkStep Foundation
Join 'Bachpan Manao' Initiative On February 23rd at 10 AM, LIVE on NDTV network!
Celebrate the magic of childhood. Watch live & learn more: ndtv.com/bachpanmanao