This Article is From Sep 05, 2012

NDTV mid-term poll 2012: 150 million Indians flirt via text

NDTV brings you a massive opinion poll in a special show with Dr Prannoy Roy, every day LIVE at 9 pm from Monday 27 August to Friday 31 August.

NDTV commissioned Ipsos, a leading market research agency, to conduct fieldwork for this opinion poll from a sample size of almost 30,000, covering as many as 125 out of the 543 Lok Sabha seats in the 18 big states. (Complete coverage)

The report below presents some of the major findings of the opinion poll:

More important to India: Mobile phones or TV?


In all, 64 per cent of the respondents prefer their cellphones to Television. Jharkhand is most sold on its cellphones (88 per cent) followed by Bihar (85 per cent) and then Uttar Pradesh (83 per cent). (Watch - NDTV mid-term poll 2012: Flirting on cellphones. You bet!)

Andhra Pradesh and Odisha are more conventional - 55 per cent of those polled in each state say they prefer TV to cellphones.

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Flirting on cellphones? You Bet!

150 million Indians have sent flirtatious texts; 15 per cent of the respondents admitted to doing so.

Most of these phone flirts are in Karnataka, followed by Chhattisgarh, and then Punjab. Of these mobile flirts, 18 per cent are men.

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The poll was carried out in 125 constituencies spread over 18 states (these account for over 20% of the 543 Lok Sabha seats). Each Lok Sabha constituency was selected using a statistical formula based on voting patterns of 2009 Lok Sabha Elections.

In each Lok Sabha constituency, two to three assembly segments were selected at random where approximately 100 interviews were conducted in homes. For the voting intention question, the respondents were  given a mock ballot paper on which the symbols of the parties were set out. They were asked to mark their preference on the ballot paper and then place the ballot paper in a mock ballot box.

Disclaimer: The Mid-Term poll results as depicted on this web site are based on a survey conducted by an independent entity. Due care has been taken to make this page an accurate source of information. However all surveys are subject to sampling error; the sampling error in this poll does not exceed ±3%.

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NDTV's mid-term poll 2012: Jagan scores huge in Andhra Pradesh | Read






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