This Article is From Sep 16, 2023

Ayushman Bhav: 5 Points On New Comprehensive Health Campaign

Prime Minister Narendra Modi's birthday is being celebrated with the launch of a new health campaign called Ayushman Bhav. It was launched by President Droupadi Murmu on Wednesday, September 13.

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Ayushman Bhav will ensure availability of healthcare service to every person in the country,

Prime Minister Narendra Modi's birthday is being celebrated with the launch of a new health campaign called Ayushman Bhav. It was launched by President Droupadi Murmu on Wednesday, September 13.

Here are 5 points on Ayushman Bhav campaign:

  1. It is a comprehensive nationwide initiative that ensure saturation coverage to healthcare schemes, reaching every village and town. The collaborative effort is spearheaded by Gram Panchayats in coordination with government departments in rural and urban areas.

  2. The Ayushman Bhav scheme aims to provide Ayushman cards, generate ABHA IDs and raise awareness about healthcare schemes and disease such as non-communicable disease, tuberculosis and sickle cell anaemia.

  3. According to Union Health Ministry, the initiative involves a set of interventions that include 'Ayushman - Apke Dwar 3.0', 'Ayushman Sabhas', 'Ayushman Melas' (medical camps) to ensure saturation coverage of health schemes.

  4. A 'Seva Pakhwada' (service fortnight) will be held from September 17 to October 2 to ensure every individual receives essential health service. Ayushman Bhav will be launched in Uttar Pradesh on September 17.

  5. The Ayushman Bhav campaign is aligned with the vision of creating healthy villages and healthy gram panchayats, with the aim of achieving universal health coverage in the country.

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