A new footwear sizing system, specifically designed for Indians, is in the works. Named 'Bha' for 'Bharat', it aims to replace existing UK/European and US sizes.
The findings of a recent survey -- conducted between December 2021 and March 2022, included 3D foot scanning of over 100,000 Indians across 79 locations -- provided insights into the size, dimensions, and structure of the average Indian foot.
What did the survey find?
The survey revealed that Indian feet are generally wider than those in Europe or America. It also revealed that the current footwear sizing system has many Indians wearing shoes that are either too large or have poor fitting. The survey further found that the average foot size growth for Indian women peaked at 11 years old, while for Indian men, it peaked at around 15 or 16 years old.
It revealed that shoelaces were often tightened excessively, disrupting normal blood flow for the wearer, which, in turn, led to discomfort, injuries, and foot health issues, especially among the elderly and people with diabetes.
About the ‘Bha' system
The 'Bha' shoe sizing system is a simplified approach with
The change is expected to simplify manufacturing by eliminating half-sizes. It also promises increased comfort, increased comfort, wider dimensions and an additional 5mm allowance for foot length.
‘Bha' shoe sizing system
The 'Bha' shoe sizing system introduces 8 sizes:
I – Infants (0-1 year)
II – Toddlers (1-3 years)
III – Small children (4-6 years)
IV – Children (7-11 years)
V – Girls (12-13 years)
VI – Boys (12-14 years)
VII – Women (14 years and above)
VIII – Men (15 years and above)
Production will primarily focus on sizes III to VIII to cater to the needs of the majority of Indians.
Featured Video Of The Day
Buy RBL, LIC Housing, Whirlpool; Sell India Cements: Experts Best of Kareena Kapoor as she turns 33 Ahead of earnings, US, Europe worries weigh on Indian IT majors Election Results 2024 LIVE Updates: Maharashtra Battle To Decide Real NCP, Sena Election Results LIVE: Mahayuti Wins 5 Seats In Maharashtra, Leading In 225 Jharkhand Election Results: After Trailing Initially, INDIA Makes A Comeback Amid Congress's Maharashtra Misery, Jharkhand Slide, Wayanad Is Saving Grace "Her Husband Kept Asking For Dowry": Sister Of Indian, 24, Found Dead In UK Nvidia To Balance "Compliance And Tech Advances" Under Trump Administration Track Latest News Live on NDTV.com and get news updates from India and around the world.