These days, makeup brands aren't only created by white cloaked scientists in a lab - it's celebrities too who are diving into the process. After all, who'd know better about makeup and beauty than women who wear it round the clock and whose appearance is key. We all know about the famous few ones but all of them? I don't think so. Here's a look at 7 of the hottest celebrity beauty brands from Bollywood and Hollywood.
1. Kylie Cosmetics By Kylie Jenner
First, let's start with the most popular. A few years ago, post controversy around lip fillers and a dangerous social media trend, Kylie Jenner released her line of lip kits. They sold out within minutes after going live and spawned more products from King Kylie like Kylighter and Kyshadow.
2. Naked By Lisa Haydon
You may not know it, but our very own Lisa Haydon released her skin care line, Naked a few years ago. Completely organic in nature, every product from the low key line is handmade and a beauty world favourite is the Overnight Elixir.
3. Honest Beauty By Jessica Alba
You may know Jessica from her pretty girl roles in Hollywood but she's also the whole and soul behind Honest Beauty. As the name suggests, the brand is about clean, pure beauty products with a special focus on skin care with primers and oils.
4. Fenty Beauty By Rihanna
Absolutely everybody who is anybody knows about Fenty. It isn't only the fact that it's backed by Rihanna but also that it caters to 40 different skin tone shades. Now that's what we call a winner.
5. Kat Von D Beauty By Kat Von D
When a tattoo artist creates her very own makeup line, you can't expect anything less that superb pigments and long-lasting power that's almost like a tattoo. And that's exactly what Kat Von D brought with her line. Especially the everlasting range, that includes liquid lipsticks and the famous liquid eyeliner are much-loved products.
6. KKW Beauty by Kim Kardashian West
Since Kim Kardashian West is famed for her razor sharp cheekbones, it was a natural progression for her to release a beauty line. Popular for her contouring kits in powder and sticks, there's nothing that Kimmy can't do.
7. Flower Beauty By Drew Barrymore
Besides being a Hollywood actress, Drew Barrymore is also a mother, an author and a makeup entrepreneur. Her cosmetic line, Flower Beauty aims to make women feel comfortable in their skin and have fun with fabulous formulas at great prices. A popular product is the Kiss Me Twice Lip & Cheek Chubby.
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