The first video, currently trending with the hashtag #RuknaNahiHai, celebrates the spirit of our Rio-bound athletes.
In all of two minutes, the video, posted on August 1, journeys through the hard work, determination, and perseverance put in by all the athletes to achieve their goal - winning a gold for India.
"Is baar maidan Rio ka hai. Mitti nai hai, chunauti kadi hai. Par hum bhi 100 ke upar hai. Aur sabki shart yahi hai, rukna nahi hai," says the video.
Twitter applauded.
These women athletes are making our country proud. It's time we took notice and salute them! Ab bus #RuknaNahiHaihttps://t.co/vfPcv0Lm9I
- Bipasha Basu (@bipsluvurself) August 2, 2016
A salute to the strength and drive of these athletes who are no less than superheroes! #SoProud #RuknaNahiHaihttps://t.co/3Bg4Ah5Nmg
- Rannvijay singha (@RannvijaySingha) August 2, 2016
Witness the inspiring journey of 12 JSW athletes who r set to make India proud :) https://t.co/LpK4LuYnfw #RuknaNahiHai
- PREKSHA MODI (@modipreksha) August 2, 2016
The second video, posted on July 26, also salutes our athletes and hopes to drum up more support for Team India in the Games.
The video trended with the hashtag #iAmTeamIndia, with several on Twitter wishing the team the best of luck.
Team India ..Go Fearless! I salute your spirit #iAmTeamIndia @EdelweissFin https://t.co/W0xBGvaJbp
- Vijender Singh (@boxervijender) August 2, 2016
#iAmTeamIndia All the best to every single Indian player Go for Gold
- Priya Shekhawat (@priyashekhawat8) August 2, 2016
Lovely Initiative taken
- PREKSHA MODI (@modipreksha) August 2, 2016
by @edelweissfin lets join hands to support the Olympians.. #iAmTeamIndiahttps://t.co/nGKgRBZF2b
The Olympic Games begin this weekend and, at over 100-strong, India's contingent this time is its largest ever.
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