"Gentlemen, if you want to beat the Indians, you have to think like Indians," the coach tells his team in the locker room as the ad opens.
Many believe the video reinforces stereotypes about the country; starting with the team practicing yoga to relax.
A player holds up a naan and stares at it in wonder before eating it with his team. It's hard not to miss the bowl-sized kadhais they're eating out of.
And of course, the team breaks into a little dance on the field. Because which cricket team doesn't do a little jig before a match?
The reactions on social media range from delight to indignation.
Now I know why the whole world is trying to be #MoreIndianthanyouthink! Don't miss this new Lufthansa ad https://t.co/DUvbAnXQyv
- (@tweety_aysshh) March 29, 2017
What an interesting ad..#MoreIndianThanYouThink " https://t.co/7PKMRDAlBL via @YouTube
- Harshita Mehta (@MsHushHush) March 25, 2017
#MoreIndianThanYouThink wow fabulous Watched an amazing ad after so long! @Lufthansa_MITYT made us proud to be indian all over again!
- anand S (@rocking_anand12) March 29, 2017
Eat Like Indians, Dance like Indian? Do you think Only this is india? #MoreIndianThanYouThink @Lufthansa_MITYT https://t.co/uxlkCJfdaL
- Yugandhara... (@Yugandhara93) March 29, 2017
@Lufthansa_MITYT This is the most bullshit and the funniest stereotyping of Indians, I have seen in my entire life @BrandNachiketa ;-D
- Hasan Rizvi (@HasanMRizvi) March 25, 2017
@Lufthansa_MITYT Agree with the concept, not so happy with the way it was presented. Anyways, cheers guys. Nice of you to to have that view
- Hasan Rizvi (@HasanMRizvi) March 25, 2017
What do you think about the ad? Tell us using the comments section below.
