An all-American brand, American Eagle, recently introduced a denim hijab as part of its latest collection and many people are calling the move a win for inclusion and diversity. American Eagle even got Halima Aden, a hijab-wearing Somali-American model, to be a part of its advertising campaign. But some on social media have hit back at the brand threatening to boycott it.
She has since walked the runway for Kanye West's Yeezy in New York and Max Mara and Alberta Ferretti in Milan, and been on the cover of a series of fashion magazines.
The "dark indigo" denim hijab retails for $19.95, or approximately 1,200 rupees, and has provoked reactions ranging from enthusiastic support to outrage online:
She has since walked the runway for Kanye West's Yeezy in New York and Max Mara and Alberta Ferretti in Milan, and been on the cover of a series of fashion magazines.
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The "dark indigo" denim hijab retails for $19.95, or approximately 1,200 rupees, and has provoked reactions ranging from enthusiastic support to outrage online:
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