Prime Minster Narendra Modi's Swachh Bharat Abhiyaan has recruited actors Kangana Ranaut and Amitabh Bachchan to remind India that 'cleanliness is next to godliness.'
The public service announcement (PSA) shows a montage of people who worship the deity Lakshmi, goddess of wealth. These people have pictures of her, either in their prayer room or shops or cars. The same people are also among those who are regularly guilty of littering.
The PSA shows that mere moments after they dirty their surroundings, the picture of Lakshmi blanks out and she is shown walking away.
The Queen actor plays the goddess in the video, which also features actors Isha Kopikar, Ravi Kishan and Omkar Kapoor. Big B, the face of the Swachh Bharat Mission, voices the PSA. It has been directed by Pradeep Sarkar. Boy, those are some powerful names attached to one video, right?
Since being shared last night, the video has made quite an impact on social media. The video has been trending and has amassed over 1.4 lakh views on YouTube.
So wait no longer, watch the video below and remember, #DontLetHerGo.
The public service announcement (PSA) shows a montage of people who worship the deity Lakshmi, goddess of wealth. These people have pictures of her, either in their prayer room or shops or cars. The same people are also among those who are regularly guilty of littering.
The PSA shows that mere moments after they dirty their surroundings, the picture of Lakshmi blanks out and she is shown walking away.
Since being shared last night, the video has made quite an impact on social media. The video has been trending and has amassed over 1.4 lakh views on YouTube.
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