These Mother-Daughter Ads Are Trending For All The Right Reasons

Mothers arguably have the toughest job in the world. It's only right that mums be celebrated for all the countless wonderful things they do. And that's just what these advertisements by an e-commerce portal do.

Three new videos, all titled '#MomBeAGirlAgain,' have one simple concept - gift your mother her childhood again.

The videos also share a similar theme - the mother receives a heartfelt letter and a gift reminding her of the time her life didn't revolve around her child. As the tag line suggests, the letter urges her to be a young girl once again.

There's a good chance the ads will touch a chord with anyone watching. They already have Twitter's stamp of approval.
 

I'll never get tired of sharing @amazonIN ads, another good one from Lowe Lintas :) https://t.co/q0VyXqcbgB #MomBeAGirlAgain

- Saumya Tewari (@Tsaumya) August 30, 2016

Make your mother relive her childhood! Look at this https://t.co/N363GSnw7d #MomBeAGirlAgain

- Malik Sumrani (@ImSumrani) August 30, 2016

Please watch videos from YouTube with #momBeAGirlAgain . You will love it. Thank you #amazon for those sweet videos

- SudeepG (@sudeepgangula) August 29, 2016

Quite an emotional appeal by @amazonIN with the #MomBeAGirlAgain advertisement.

- Tanvi (@_Tanvi_) August 29, 2016

All you lovely mothers out there this one is for you #MomBeAGirlAgain@anahitairani1 @stunningmoon @Admire_Urself https://t.co/DCwVJyuR7O

- Vee (@chotifataakdi) August 29, 2016

Take a look at videos below and remember to do something similar for your mum today.