Ekta gets personal to promote Ragini MMS
Ekta Kapoor is doing every bit to promote her small-budget film Ragini MMS - so much so that she has pasted stickers of the teaser ad on her personal cars.
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Ekta Kapoor is doing every bit to promote her small-budget film Ragini MMS - so much so that she has pasted stickers of the teaser ad on her personal cars. Ekta's Jaguar was spotted with a Ragini Yahan Baithi Thi sticker, while her BMW showed off another sticker that read Ragini Ka MMS dekha kya. (Photo & Text: IANS)
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Says a source from Balaji Motion Pictures, "Ekta wanted to air the Raat Akeli Hai song promo because it gives you a fair idea of what the film is about. Ragini MMS is thrilling voyeurism and Ekta wants to project that. The rating the Censors initially gave the TV promos, disappointed us.
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Ekta felt that the 'A' certificate would harm viewership prospects as she believed the film has mass appeal. "Promos with adult certificates play only on certain time bands (after 11 pm usually) when most people have gone to sleep. Her team worked on the promo, made certain cuts, took out some steamy portions and made it much tamer.
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One love-making scene and a couple of horror segments were removed and some tame shots were put in to replace the sensuous scenes. Everything was rushed to be able to meet the deadline. The tamer version with incorporated cuts was given an U/A certificate.
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.jpg "<i>Ragini MMS</i>: Sexy, spooky and more")
.jpg "<i>Ragini MMS</i>: Sexy, spooky and more")
.jpg "<i>Ragini MMS</i>: Sexy, spooky and more")
.jpg "<i>Ragini MMS</i>: Sexy, spooky and more")
.jpg "<i>Ragini MMS</i>: Sexy, spooky and more")
.jpg "<i>Ragini MMS</i>: Sexy, spooky and more")
