Celebrities Campaign for a Swachh Bharat on NDTV Cleanathon
Celebrities join campaign ambassador Amitabh Bachchan for the 12-hour Banega Swachh India Cleanathon, which aims to get people to pledge their time to join the clean-up drives across India, through the year.
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"In a little over six-months, we recently succeeded in making Muthavakuntlapalli of Kanaganipalli mandal in Andhra Pradesh a self-sustaining village", said Bollywood actor Vivek Oberoi, adding that the village is now open-defection free, has its own trash management system and LED lighting.
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Ustad Amjad Ali Khan and his sons Amaan and Ayaan lent their support to the Swachh India campaign. The Sarod Maestro said that what we are doing today should have started 50 years ago. Amaan Khan added that where there is a cleanliness, God will reside there. Their enthralling performance at the Cleanathon was an attempt to get people to embrace hygienic habits.
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The team of television show Tarak Mehta Ka Oolta Chasma, which has been instrumental in encouraging people to inculcate hygienic habits, joined Big B for the Cleanathon. "We must think of our neighbourhood as an extension of our own homes. It's the only way to ensure cleanliness", they said.
