Explained: What Is "Look Between" Trend On Social Media

A new trend has taken over social media in which users are being asked to look between certain alphabets on their keyboard. Some users find it annoying, claiming it is an "engagement bait".

Apr 24, 2024 11:47 IST
  • Explained: What Is "Look Between" Trend On Social Media
    A new trend has taken over social media that asks to "look between" certain letters on their keyboard. (Unsplash)
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  • Explained: What Is "Look Between" Trend On Social Media
    The alphabets and letters being used in memes around the trend are "U," "WE," and "JK" in all sorts of different contexts. (Unsplash)
  • Explained: What Is "Look Between" Trend On Social Media
    In one example, a post asks users to look between the H and L keys, which falls on the letters "JK", which means "just kidding". (Unsplash)
  • Explained: What Is "Look Between" Trend On Social Media
    Some users have used the trend to spread positive or motivational messages. (Unsplash)
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  • Explained: What Is "Look Between" Trend On Social Media
    Several brands too have gotten in on the trend to promote their own products. (Unsplash)
  • Explained: What Is "Look Between" Trend On Social Media
    The trend reportedly originated with a meme a bulletin board called 4Chan posted in 2021 that featured a anime character from the series 'K-On'. (Unsplash)
  • Explained: What Is "Look Between" Trend On Social Media
    The meme read "Look between T and O on your keyboard" and quickly gained popularity. (Unsplash)
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  • Explained: What Is "Look Between" Trend On Social Media
    But years later, it exploded on social media and memes filled the timeline of many users on X. (Unsplash)
  • Explained: What Is "Look Between" Trend On Social Media
    However, some users said they are annoyed by it and called the trend an "engagement bait". (Unsplash)
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