Toilet Donation: Assam's Latest Mantra To End Open Defecation
Ever since the inception of Swachh Bharat Abhiyan in 2014, municipal corporations across the country have been coming up with unique initiatives to realise the dream of Open Defecation Free India by October 2019. Assam's Jorhat administration, being of them, has started a 'toilet donation' movement in the district to maximise citizen participation by convincing people to make a toilet donation for the underprivileged section of the society.
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The idea aims to fasten the ODF process, the administration draws similarities between Devalayas and Shauchalayas to convince potential donors in making a toilet donation. Just as offerings of milk, oil, clothes are made to God in a place of worship, residents of Jorhat district are now making a tangible donation in the form of a toilet.
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From donating toilet in the memory of their late parents to making a donation on occasions like birthday, people are whole-heartedly taking part in this initiative. Besides individual donations, companies like ONGC have shown interest in the 'Daan' movement.