Ad Revenues

Google closed above the $2 trillion mark on Friday in a first for the company as the company's latest results showed investors that Google would be a major player in the artificial intelligence (AI) arena. Alphabet's stock rose 10 percent on Friday, adding almost $200 billion to the company’s market capitalization in its biggest one-day jump sinc...

TikTok, the popular short video platform, is reportedly working on adding artificial intelligence (AI)-powered virtual influencers to the platforms. These AI influencers will post content for advertisers and sellers on the platform, as per the report. TikTok is said to be adding script-reading capabilities to these influencers, which can be generat...

Elon Musk-owned social media platform X (formerly known as Twitter) expanded its Community Notes’ contributor positions to India on Thursday. With this development, Indian users can apply to become contributors to this open-source moderation tool to rate and review posts that are misleading or are spreading misinformation. Community Notes was off...

Infosys has received a tax demand of Rs 341 crore for assessment year 2020-21 from the Income Tax Department, the IT services company said on Monday adding it is evaluating filing an appeal against the said order.

Telegram has announced that it will be sharing ad revenues with channel owners. When advertisements displayed on a particular channel fetch revenue, 50 percent of it will be given to the owner of this channel in the form of Toncoins.

Walt Disney is harnessing artificial intelligence to power a new advertising tool that will help brands tailor their commercials to fit the mood of specific scenes within a movie or television series. Dubbed "Disney's Magic Words," this tool introduces a new form of contextual advertising for the Disney+ and Hulu streaming services. It uses a combi...

Social media platform Reddit has drawn up detailed plans to launch its initial public offering (IPO) in March.

Canada's public broadcaster on Monday announced it would cut 600 jobs, or 10 percent of its workforce, as it confronts financial challenges sparked by a drop in television ad revenues and competition from digital news outlets.

Elon Musk-owned social media company X could lose as much as $75 million (nearly Rs. 625 crore) in advertising revenue by the end of the year as dozens of major brands pause their marketing campaigns, the New York Times reported on Friday. Musk backing an antisemitic post on the platform last week has led several companies including Walt Disney and...

Elon Musk-owned social media company X could lose as much as $75 million in advertising revenue by the end of the year as dozens of major brands pause their marketing campaigns, the New York Times reported on Friday.

Elon Musk announced that his social media site X will donate its advertising revenue to war-torn Gaza and the hospitals in Israel.

Spotify, the popular music streaming company, has on Thursday said that it will launch its advertising marketplace for podcasts in five new markets, including Sweden and India. This expansion will be a part of the Spotify Audience Network, which was first launched in 2021. The Spotify Audience Network is available in nine countries such as German...

Monthly US ad revenue at social media platform X has declined at least 55% year-over-year each month since billionaire Elon Musk bought the company formerly known as Twitter in October 2022, according to third-party data provided to Reuters.

Vi, on Tuesday, October 3, announced Data Sharing and Night-Time Unlimited Data features for the users of its Max Family postpaid plans. While the data-sharing feature will allow primary and secondary members of the family plan also to share the additional data quota, the night-time unlimited web browsing will benefit Max Family postpaid users usin...

Amazon's Prime Video streaming service will include ads beginning in early 2024, the company announced Friday, following competitors in seeking to squeeze new revenue out of the burgeoning industry.

Google closed above the $2 trillion mark on Friday in a first for the company as the company's latest results showed investors that Google would be a major player in the artificial intelligence (AI) arena. Alphabet's stock rose 10 percent on Friday, adding almost $200 billion to the company’s market capitalization in its biggest one-day jump sinc...

TikTok, the popular short video platform, is reportedly working on adding artificial intelligence (AI)-powered virtual influencers to the platforms. These AI influencers will post content for advertisers and sellers on the platform, as per the report. TikTok is said to be adding script-reading capabilities to these influencers, which can be generat...

Elon Musk-owned social media platform X (formerly known as Twitter) expanded its Community Notes’ contributor positions to India on Thursday. With this development, Indian users can apply to become contributors to this open-source moderation tool to rate and review posts that are misleading or are spreading misinformation. Community Notes was off...

Infosys has received a tax demand of Rs 341 crore for assessment year 2020-21 from the Income Tax Department, the IT services company said on Monday adding it is evaluating filing an appeal against the said order.

Telegram has announced that it will be sharing ad revenues with channel owners. When advertisements displayed on a particular channel fetch revenue, 50 percent of it will be given to the owner of this channel in the form of Toncoins.

Walt Disney is harnessing artificial intelligence to power a new advertising tool that will help brands tailor their commercials to fit the mood of specific scenes within a movie or television series. Dubbed "Disney's Magic Words," this tool introduces a new form of contextual advertising for the Disney+ and Hulu streaming services. It uses a combi...

Social media platform Reddit has drawn up detailed plans to launch its initial public offering (IPO) in March.

Canada's public broadcaster on Monday announced it would cut 600 jobs, or 10 percent of its workforce, as it confronts financial challenges sparked by a drop in television ad revenues and competition from digital news outlets.

Elon Musk-owned social media company X could lose as much as $75 million (nearly Rs. 625 crore) in advertising revenue by the end of the year as dozens of major brands pause their marketing campaigns, the New York Times reported on Friday. Musk backing an antisemitic post on the platform last week has led several companies including Walt Disney and...

Elon Musk-owned social media company X could lose as much as $75 million in advertising revenue by the end of the year as dozens of major brands pause their marketing campaigns, the New York Times reported on Friday.

Elon Musk announced that his social media site X will donate its advertising revenue to war-torn Gaza and the hospitals in Israel.

Spotify, the popular music streaming company, has on Thursday said that it will launch its advertising marketplace for podcasts in five new markets, including Sweden and India. This expansion will be a part of the Spotify Audience Network, which was first launched in 2021. The Spotify Audience Network is available in nine countries such as German...

Monthly US ad revenue at social media platform X has declined at least 55% year-over-year each month since billionaire Elon Musk bought the company formerly known as Twitter in October 2022, according to third-party data provided to Reuters.

Vi, on Tuesday, October 3, announced Data Sharing and Night-Time Unlimited Data features for the users of its Max Family postpaid plans. While the data-sharing feature will allow primary and secondary members of the family plan also to share the additional data quota, the night-time unlimited web browsing will benefit Max Family postpaid users usin...

Amazon's Prime Video streaming service will include ads beginning in early 2024, the company announced Friday, following competitors in seeking to squeeze new revenue out of the burgeoning industry.