Brevan Howard Asset Management

The failure of polls and bookmakers to predict the outcome of the Brexit referendum will push the financial sector, which relies on accurate information, to search for alternatives. Some claim they obtained good results from scraping social media, which may have been the best way to predict the June 23 vote result.

The failure of polls and bookmakers to predict the outcome of the Brexit referendum will push the financial sector, which relies on accurate information, to search for alternatives. Some claim they obtained good results from scraping social media, which may have been the best way to predict the June 23 vote result.