Cleanathon

Prime Minister Narendra Modi complimented NDTV for its role in creating awareness on cleanliness today, even as the country observed Mahatma Gandhi's birth anniversary by organising clean-up drives and spreading the word on good hygiene. He was referring to the fifth edition of the media group's Banega Swachh India Cleanathon, spearheaded by campai...

Prime Minister Narendra Modi complimented NDTV for its role in creating awareness on cleanliness today, even as the country observed Mahatma Gandhi's birth anniversary by organising clean-up drives and spreading the word on good hygiene. He was referring to the fifth edition of the media group's Banega Swachh India Cleanathon, spearheaded by campai...

Together with Campaign Ambassador Amitabh Bachchan, the annual Banega Swachh India Cleanathon has worked relentlessly for five years to help build toilets in rural areas, conduct clean-up drives and spread awareness about sanitation, health and hygiene across India.

NDTV-Dettol Banega Swachh India is a five-year 360-degree campaign aimed at spreading awareness about sanitation, empowering citizens with better hygiene and sanitation facilities across the country.

Kolkata's busy Howrah Railway station has adopted a novel approach to drive home the message of 'Swachh Bharat'. Gone are the rather dour looking 'Do Not Litter' signs. Instead, the station's walls are now dotted with posters depicting famous scenes from Bollywood hits. Even the 'Keep Clean' messages come with a filmy twist.

Banega Swachh India in its third year aims to get the entire nation to come together once again at the Rashtriya Swachhta Diwas with a 12-Hour Cleanathon. A day where we urge all Indians to take up swachhta as their personal responsibility and join our movement. The agenda of the campaign this year is to motivate the masses to clean up India with s...

NDTV-Dettol Banega Swachh India campaign is hosting the Maha Cleanathon in Mumbai in partnership with the Maharashtra Government. The campaign involves a clean-up drive at JJ Hospital, followed by a press conference at YB Chavan Hall.

More than half the population defecates in the open. Millions of girls drop out of school because they don't have separate toilets. And the filth costs us billions because of the ill health it causes.

During its second leg, Dettol-NDTV Banega Swachh India will focus on devising & implementing 'behaviour change communication models'. We are also building a first of its kind Hygiene Index which will measure various parameters of hygiene in a village/city/state to understand the progress that has been made and the scope of further improvement. We w...

NDTV and Dettol together organised a 12-hour live televised Cleanathon on Sunday, which aims to bring together the entire nation for better sanitation and hygiene. The ambitious five-year campaign found praise from Prime Minister Narendra Modi.

NDTV and Dettol have launched a nationwide campaign called Banega Swachh India. The two-fold aim of this initiative is to create awareness about the importance of proper hygiene and sanitation in rural India, and raise funds to build toilets. As a part of this initiative, is the 12-hour LIVE televised Cleanathon, which will bring together t...

Prime Minister Narendra Modi complimented NDTV for its role in creating awareness on cleanliness today, even as the country observed Mahatma Gandhi's birth anniversary by organising clean-up drives and spreading the word on good hygiene. He was referring to the fifth edition of the media group's Banega Swachh India Cleanathon, spearheaded by campai...

Prime Minister Narendra Modi complimented NDTV for its role in creating awareness on cleanliness today, even as the country observed Mahatma Gandhi's birth anniversary by organising clean-up drives and spreading the word on good hygiene. He was referring to the fifth edition of the media group's Banega Swachh India Cleanathon, spearheaded by campai...

Together with Campaign Ambassador Amitabh Bachchan, the annual Banega Swachh India Cleanathon has worked relentlessly for five years to help build toilets in rural areas, conduct clean-up drives and spread awareness about sanitation, health and hygiene across India.

NDTV-Dettol Banega Swachh India is a five-year 360-degree campaign aimed at spreading awareness about sanitation, empowering citizens with better hygiene and sanitation facilities across the country.

Kolkata's busy Howrah Railway station has adopted a novel approach to drive home the message of 'Swachh Bharat'. Gone are the rather dour looking 'Do Not Litter' signs. Instead, the station's walls are now dotted with posters depicting famous scenes from Bollywood hits. Even the 'Keep Clean' messages come with a filmy twist.

Banega Swachh India in its third year aims to get the entire nation to come together once again at the Rashtriya Swachhta Diwas with a 12-Hour Cleanathon. A day where we urge all Indians to take up swachhta as their personal responsibility and join our movement. The agenda of the campaign this year is to motivate the masses to clean up India with s...

NDTV-Dettol Banega Swachh India campaign is hosting the Maha Cleanathon in Mumbai in partnership with the Maharashtra Government. The campaign involves a clean-up drive at JJ Hospital, followed by a press conference at YB Chavan Hall.

More than half the population defecates in the open. Millions of girls drop out of school because they don't have separate toilets. And the filth costs us billions because of the ill health it causes.

During its second leg, Dettol-NDTV Banega Swachh India will focus on devising & implementing 'behaviour change communication models'. We are also building a first of its kind Hygiene Index which will measure various parameters of hygiene in a village/city/state to understand the progress that has been made and the scope of further improvement. We w...

NDTV and Dettol together organised a 12-hour live televised Cleanathon on Sunday, which aims to bring together the entire nation for better sanitation and hygiene. The ambitious five-year campaign found praise from Prime Minister Narendra Modi.

NDTV and Dettol have launched a nationwide campaign called Banega Swachh India. The two-fold aim of this initiative is to create awareness about the importance of proper hygiene and sanitation in rural India, and raise funds to build toilets. As a part of this initiative, is the 12-hour LIVE televised Cleanathon, which will bring together t...