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Amazon Eating Google Online Search Ad Share: eMarketer
Amazon is eating into Google's giant slice of online search advertising in the US as businesses target the online retail platform's shoppers, according to an eMarketer forecast released on Tuesday.
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Amazon Online Market Share in the US Drops to 38 Percent: eMarketer
A closely watched researcher has cut its estimate of Amazon's share of the US e-commerce market after incorporating new figures from the company.
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Facebook Use Eroding in US as Social Media Under Pressure: eMarketer
Facebook's efforts to crack down on misinformation and sensational content have reduced the time spent at the leading social network eroding, researchers said Tuesday.
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US E-Sports Advertising Revenue to Top $200 Million by 2020: eMarketer
From beer brewers and computer companies to mortgage lenders and sports apparel makers, brands across the spectrum are trying to figure out how best to market to e-sports fan.
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Amazon Rules US E-Commerce, as Walmart Gains: eMarketer
Amazon's sales are likely to grow a robust 30 percent and its market share is likely to grow to 48 percent of online retail sales.
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Video Ad Business Booming in the US, Says eMarketer
Video ads will account for a quarter of overall digital ad spending this year, the market tracker predicted.
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Snapchat Preferred by US Teenagers Over Facebook, Instagram: eMarketer
Snapchat is the most preferred social networking platform among US teenagers, surpassing the user base of Facebook and Instagram in that age-category, says a new study.
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Netflix Effect: eMarketer Report Finds Cord-Cutting Accelerates in US Market
The report by the research firm eMarketer found the number of "cord-cutters" who have cancelled pay TV service will climb 32.8 percent this year to 33 million.
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Uber Growth in US Slowed After Year of Scandal, Says eMarketer
eMarketer based its analysis on data from Uber and Lyft, such as trip numbers and app downloads, as well as customer surveys from researchers at JP Morgan and other firms.
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Facebook Losing Younger Users to Snapchat: eMarketer
A report by eMarketer said Snapchat is drawing youths away from Facebook at a quicker clip than Facebook-owned Instagram.
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Snapchat Set to Overtake Facebook This Year in the US: eMarketer
Snapchat is forecast to overtake both Instagram and Facebook in terms of total users aged 12 to 17 and 18 to 24 for the first time in 2017.
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Online Travel Services Quickly Gaining Traction in India, Finds eMarketer
A forecast by marketing research firm eMarketer says services on the travel space benefited from demonetisation.
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Snapchat, Instagram, Facebook Boosting Augmented Reality Market: eMarketer
A new report by eMarketer said some 40 million Americans will engage with augmented reality monthly in 2017, up 30 percent over last year.
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Amazon Dominates US Market for Voice-Controlled Speakers, Says eMarketer
The e-commerce giant's Amazon Echo and Echo Dot devices will claim a 70.6 percent share of the US market this year, the study found.
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Snapchat Seen Surging Past Twitter, Pinterest in the US: eMarketer
According to an eMarketer forecast, users of Snapchat in the United States will leap more than 27 percent this year to 58.6 million.
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Amazon Eating Google Online Search Ad Share: eMarketer
Amazon is eating into Google's giant slice of online search advertising in the US as businesses target the online retail platform's shoppers, according to an eMarketer forecast released on Tuesday.
-
Amazon Online Market Share in the US Drops to 38 Percent: eMarketer
A closely watched researcher has cut its estimate of Amazon's share of the US e-commerce market after incorporating new figures from the company.
-
Facebook Use Eroding in US as Social Media Under Pressure: eMarketer
Facebook's efforts to crack down on misinformation and sensational content have reduced the time spent at the leading social network eroding, researchers said Tuesday.
-
US E-Sports Advertising Revenue to Top $200 Million by 2020: eMarketer
From beer brewers and computer companies to mortgage lenders and sports apparel makers, brands across the spectrum are trying to figure out how best to market to e-sports fan.
-
Amazon Rules US E-Commerce, as Walmart Gains: eMarketer
Amazon's sales are likely to grow a robust 30 percent and its market share is likely to grow to 48 percent of online retail sales.
-
Video Ad Business Booming in the US, Says eMarketer
Video ads will account for a quarter of overall digital ad spending this year, the market tracker predicted.
-
Snapchat Preferred by US Teenagers Over Facebook, Instagram: eMarketer
Snapchat is the most preferred social networking platform among US teenagers, surpassing the user base of Facebook and Instagram in that age-category, says a new study.
-
Netflix Effect: eMarketer Report Finds Cord-Cutting Accelerates in US Market
The report by the research firm eMarketer found the number of "cord-cutters" who have cancelled pay TV service will climb 32.8 percent this year to 33 million.
-
Uber Growth in US Slowed After Year of Scandal, Says eMarketer
eMarketer based its analysis on data from Uber and Lyft, such as trip numbers and app downloads, as well as customer surveys from researchers at JP Morgan and other firms.
-
Facebook Losing Younger Users to Snapchat: eMarketer
A report by eMarketer said Snapchat is drawing youths away from Facebook at a quicker clip than Facebook-owned Instagram.
-
Snapchat Set to Overtake Facebook This Year in the US: eMarketer
Snapchat is forecast to overtake both Instagram and Facebook in terms of total users aged 12 to 17 and 18 to 24 for the first time in 2017.
-
Online Travel Services Quickly Gaining Traction in India, Finds eMarketer
A forecast by marketing research firm eMarketer says services on the travel space benefited from demonetisation.
-
Snapchat, Instagram, Facebook Boosting Augmented Reality Market: eMarketer
A new report by eMarketer said some 40 million Americans will engage with augmented reality monthly in 2017, up 30 percent over last year.
-
Amazon Dominates US Market for Voice-Controlled Speakers, Says eMarketer
The e-commerce giant's Amazon Echo and Echo Dot devices will claim a 70.6 percent share of the US market this year, the study found.
-
Snapchat Seen Surging Past Twitter, Pinterest in the US: eMarketer
According to an eMarketer forecast, users of Snapchat in the United States will leap more than 27 percent this year to 58.6 million.
