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Apple is Reportedly Experimenting With an AI-Powered Ad Performance Tool
Apple is reportedly experimenting with a new artificial intelligence (AI)-powered tool that will help advertisers promote their apps on its App Store. The new AI ad performance tool can determine the region, demographic, and area to display the ad in order to reach the targets set by the advertisers.
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Meta to Make Disclosure of AI, Digitally-Created Ads Compulsory From 2024
Meta Platforms on Wednesday said come 2024, advertisers will have to disclose when artificial intelligence (AI) or other digital methods are used to alter or create political, social or election related advertisements on Facebook and Instagram.
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Explained: Why Are Facebook, Instagram Cutting News Access in Canada
Meta Platforms plans to cut off access to news on Facebook and Instagram for all users in Canada once a new law requiring internet giants to pay news publishers takes effect, arguing news has no economic value to the company and that its users do not use the platform for news. Canada drafted new rules after legacy media companies complained about i...
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Twitter Exits Voluntary EU Disinformation Code but Obligations Remain, EU Commissioner Says
Twitter has exited the European Union's disinformation code, a voluntary pact involving three dozen signatories including Facebook parent Meta, Google, Microsoft, and TikTok. While the Elon Musk-owned microblogging platform has quit the pact, its obligations to the bloc still remain, according to Thierry Breton, the EU Industry commissioner.
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ED Seizes Rs. 8.26 Crore in Case Against Pigeon Education Technology, Alleges Firm Is Chinese-Owned
The Enforcement Directorate (ED) has seized Rs 8.26 crore in a case against Pigeon Education Technology India Private Limited under provisions of the Foreign Exchange Management Act (FEMA), 1999, according to an official statement issued on Friday. In its statement, the ED said that an investigation found that the company was owned by Chinese nati...
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Facebook Parent Meta Plans Another Round of Job Cuts, May Lay Off Over 1,000 Employees: Report
Facebook-parent Meta Platforms is planning a fresh round of job cuts in a reorganisation and downsizing effort that could affect thousands of workers, the Washington Post reported on Wednesday. Last year, the social media company let go 13 percent of its workforce — more than 11,000 employees — as it grappled with soaring costs and a weak adv...
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Facebook, Google, YouTube Should Be Made to Share Ad Revenue With Media Companies, Rajya Sabha MP Says
Big tech firms like Facebook, Google, and YouTube should be made to share advertising revenue with media companies in India, BJP Rajya Sabha member Sushil Kumar Modi said on Friday. The MP also added that newspapers and TV channels have been losing advertising revenue after the entry of big tech firms.
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Google Criticised for Data Handling Practices by German Antitrust Watchdog
Google has been criticised by Germany's antitrust regulator for the way it handles users' data. Data collected by Google was used to "create very detailed user profiles which the company can exploit for advertising and other purposes", the Federal Cartel Authority said.
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Microsoft Fined EUR 60 Million by French Privacy Watchdog Over Advertising Cookies on Bing Website
Microsoft was fined EUR 60 million (roughly Rs. 530 crore) by the National Commission for Technology and Freedoms (CNIL) for forcing advertising cookies on users on its Bing website. The French regulator said Microsoft's search engine Bing did not allow users to refuse cookies as simply as accepting them.
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New Zealand Plans to Introduce Law to Make Google, Facebook Pay Local Outlets for News
Facebook and Google may soon be required to pay media companies in New Zealand for local news content that appears on their feeds, based on proposed legislation from the government. The law is said to be modelled on similar laws in Australia and Canada aimed at large online digital companies.
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Australia Says Law Making Facebook And Google Pay For News Has Worked
Since the News Media Bargaining Code took effect, the tech firms had inked more than 30 deals with media outlets compensating them for content which generated clicks and advertising dollars.
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Elon Musk Twitter Takeover: From Moderation to Monetisation, Here Are the Challenges Facing Twitter's New Boss
Elon Musk took control of Twitter on Friday, as the world's richest man completed his acquisition of the microblogging service. Musk has previously stated that the long-term potential for Twitter is an order of magnitude greater than its current value, and he is set to face a series of challenges. From monetisation to moderation, here is everything...
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Google’s Ad Sales Weakens Dramatically, Advertisers Brace for Potential Recession
Google’s parent Alphabet’s growth slipped to its slowest pace since the pandemic, with Google's ad sales weakening even more dramatically than Alphabet's overall revenue. In another sign of more challenging times, YouTube's quarterly ad sales decreased by 2 percent from last year.
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Google May Face EU Antitrust Charges Over Its Digital Advertising Business
Alphabet unit Google could face antitrust charges next year over its digital advertising business, with EU regulators frustrated over the slow pace of settlement talks with the company, people familiar with the matter said on Thursday. Google has racked up more than EUR 8 billion (nearly Rs. 64,100 crore) in EU antitrust fines in the last decade.
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Meta, Google to Pay Crores in Fines Over Privacy Law Violations in South Korea: Details
Google and Facebook parent company Meta must pay fines of several billion South Korean won imposed by a South Korean privacy panel, after the firms reportedly failed to clearly inform users and obtain their consent to collect data on their interests for tailored advertisements based on their behaviour.
-
Apple is Reportedly Experimenting With an AI-Powered Ad Performance Tool
Apple is reportedly experimenting with a new artificial intelligence (AI)-powered tool that will help advertisers promote their apps on its App Store. The new AI ad performance tool can determine the region, demographic, and area to display the ad in order to reach the targets set by the advertisers.
-
Meta to Make Disclosure of AI, Digitally-Created Ads Compulsory From 2024
Meta Platforms on Wednesday said come 2024, advertisers will have to disclose when artificial intelligence (AI) or other digital methods are used to alter or create political, social or election related advertisements on Facebook and Instagram.
-
Explained: Why Are Facebook, Instagram Cutting News Access in Canada
Meta Platforms plans to cut off access to news on Facebook and Instagram for all users in Canada once a new law requiring internet giants to pay news publishers takes effect, arguing news has no economic value to the company and that its users do not use the platform for news. Canada drafted new rules after legacy media companies complained about i...
-
Twitter Exits Voluntary EU Disinformation Code but Obligations Remain, EU Commissioner Says
Twitter has exited the European Union's disinformation code, a voluntary pact involving three dozen signatories including Facebook parent Meta, Google, Microsoft, and TikTok. While the Elon Musk-owned microblogging platform has quit the pact, its obligations to the bloc still remain, according to Thierry Breton, the EU Industry commissioner.
-
ED Seizes Rs. 8.26 Crore in Case Against Pigeon Education Technology, Alleges Firm Is Chinese-Owned
The Enforcement Directorate (ED) has seized Rs 8.26 crore in a case against Pigeon Education Technology India Private Limited under provisions of the Foreign Exchange Management Act (FEMA), 1999, according to an official statement issued on Friday. In its statement, the ED said that an investigation found that the company was owned by Chinese nati...
-
Facebook Parent Meta Plans Another Round of Job Cuts, May Lay Off Over 1,000 Employees: Report
Facebook-parent Meta Platforms is planning a fresh round of job cuts in a reorganisation and downsizing effort that could affect thousands of workers, the Washington Post reported on Wednesday. Last year, the social media company let go 13 percent of its workforce — more than 11,000 employees — as it grappled with soaring costs and a weak adv...
-
Facebook, Google, YouTube Should Be Made to Share Ad Revenue With Media Companies, Rajya Sabha MP Says
Big tech firms like Facebook, Google, and YouTube should be made to share advertising revenue with media companies in India, BJP Rajya Sabha member Sushil Kumar Modi said on Friday. The MP also added that newspapers and TV channels have been losing advertising revenue after the entry of big tech firms.
-
Google Criticised for Data Handling Practices by German Antitrust Watchdog
Google has been criticised by Germany's antitrust regulator for the way it handles users' data. Data collected by Google was used to "create very detailed user profiles which the company can exploit for advertising and other purposes", the Federal Cartel Authority said.
-
Microsoft Fined EUR 60 Million by French Privacy Watchdog Over Advertising Cookies on Bing Website
Microsoft was fined EUR 60 million (roughly Rs. 530 crore) by the National Commission for Technology and Freedoms (CNIL) for forcing advertising cookies on users on its Bing website. The French regulator said Microsoft's search engine Bing did not allow users to refuse cookies as simply as accepting them.
-
New Zealand Plans to Introduce Law to Make Google, Facebook Pay Local Outlets for News
Facebook and Google may soon be required to pay media companies in New Zealand for local news content that appears on their feeds, based on proposed legislation from the government. The law is said to be modelled on similar laws in Australia and Canada aimed at large online digital companies.
-
Australia Says Law Making Facebook And Google Pay For News Has Worked
Since the News Media Bargaining Code took effect, the tech firms had inked more than 30 deals with media outlets compensating them for content which generated clicks and advertising dollars.
-
Elon Musk Twitter Takeover: From Moderation to Monetisation, Here Are the Challenges Facing Twitter's New Boss
Elon Musk took control of Twitter on Friday, as the world's richest man completed his acquisition of the microblogging service. Musk has previously stated that the long-term potential for Twitter is an order of magnitude greater than its current value, and he is set to face a series of challenges. From monetisation to moderation, here is everything...
-
Google’s Ad Sales Weakens Dramatically, Advertisers Brace for Potential Recession
Google’s parent Alphabet’s growth slipped to its slowest pace since the pandemic, with Google's ad sales weakening even more dramatically than Alphabet's overall revenue. In another sign of more challenging times, YouTube's quarterly ad sales decreased by 2 percent from last year.
-
Google May Face EU Antitrust Charges Over Its Digital Advertising Business
Alphabet unit Google could face antitrust charges next year over its digital advertising business, with EU regulators frustrated over the slow pace of settlement talks with the company, people familiar with the matter said on Thursday. Google has racked up more than EUR 8 billion (nearly Rs. 64,100 crore) in EU antitrust fines in the last decade.
-
Meta, Google to Pay Crores in Fines Over Privacy Law Violations in South Korea: Details
Google and Facebook parent company Meta must pay fines of several billion South Korean won imposed by a South Korean privacy panel, after the firms reportedly failed to clearly inform users and obtain their consent to collect data on their interests for tailored advertisements based on their behaviour.
