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Meta to Begin Testing Ads on Threads in the US and Japan
Meta announced on Friday that it will start testing ads on its Threads platform with select brands in the US and Japan, as the app surpasses 300 million monthly active users. The company will closely monitor the tests before a wider rollout, allowing businesses to extend their existing Meta ad campaigns to Threads.
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iOS 18.3 Code Suggests Apple Is Reportedly Developing New App for Sharing Invites
Apple rolled out the iOS 18.3 Beta 2 update for iPhone and Wednesday and with it, the company might be testing a new app. Dubbed ‘Invites’, it is reported to be designed for organising meetings and sharing invites for in-person and online events. Notably, Apple did not advertise this app during the Worldwide Developers Conference (WWDC) 2025 wh...
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Netflix Hopes for Live Sports Knockout with Jake Paul-Mike Tyson Fight
Mike Tyson and social media influencer-turned-fighter Jake Paul on Friday is the latest one-two punch from Netflix. The OTT streaming service has dabbled in sports content before, with exhibition golf and tennis events and the wildly popular docuseries "Formula 1: Drive to Survive".
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Google Rolls Out Quick Share Update for Windows With App Crashing, Wi-Fi Hotspot Recovery Fixes
Google has rolled out a new update for Quick Share for the Windows platform that does not bundle any new features but carries bug fixes for several issues that have been plaguing users in recent weeks. The new version of Quick Share rectifies an error which caused the app to crash if the file had a name comprising of non-ASCII characters.
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Amazon Prime Video to Introduce Ads for Subscribers in India Starting in 2025
Amazon Prime Video will introduce advertisements to its subscribers in India, starting in 2025. Subscribers in India will begin to see ads while streaming Prime Video shows and movies on the platform. Amazon Prime members who want to avoid advertisements will be able to opt for a costlier subscription option, which will be introduced in the future,...
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Facebook Gets a New Video Tab as Meta Introduces AI-Powered Video Ad Tools via Advantage+ Platform
Facebook will soon get a new video tab on its platform which will play all the different types of video formats in the same place. This announcement was made by Meta at the Advertising Week event on Tuesday. Alongside, the social media giant also introduced several new artificial intelligence (AI) tools for video-based ad creation and deployment.
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Snapchat Announces Testing of Sponsored Ads in Chats and Promoted Places in Snap Map
Snapchat has announced that it will begin testing advertisement placements in two places in its app, improving customer relationship management (CRM) system integrations. It is partnering with two dining franchises and an entertainment company whose ads will be visible on the app, enabling businesses to visually engage with consumers.
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Google's Antitrust Trial Over Online Advertising Set to Begin
Google will face US antitrust prosecutors on Monday where the Justice Department will seek to show the company stifled competition in online advertising technology. Prosecutors say Google engaged in a complex scheme to dominate website advertising tools.
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"Don't Take Arms Against...": US Military's Tinder Ad In Lebanon Goes Viral
An advertisement warning that the US was ready to deploy its F-16 fighter jets to protect its allies in the face of Iranian threats appeared on the dating app Tinder in Lebanon.
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Polish Billionaire Plans to Sue Meta Over Fake Advertisements on Facebook, Instagram
Polish billionaire Rafal Brzoska and his wife plan to sue Meta over fake advertisements on Facebook and Instagram that feature his face and false information.
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Google Antitrust Ruling Could Put $20 Billion at Risk for Apple: Report
A US judge has recently ruled that Alphabet-owned Google was operating an illegal monopoly in the web search sector. Google pays Apple $20 billion (roughly Rs. 1,67,890 crore) annually, or about 36 percent of what it earns from search advertising made through the Safari browser. If the deal is undone, Apple could take a 4-6 percent hit to its prof...
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Elon Musk's X Files Lawsuit Accusing Advertisers of Boycotting Platform
Elon Musk-owned X has filed a lawsuit in federal court in Texas against the World Federation of Advertisers, Unilever and Danish renewable energy company Orsted, in addition to Mars and CVS Health. The lawsuit has alleged that advertisers have collectively withheld billions of dollars in advertising revenue from X.
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Apple Brings Alternative Payment Options to Vision Pro in the EU with visionOS 1.2 Update
One feature which Apple did not advertise but is said to have been introduced with the visionOS 1.2 update is alternative payment options in the European Union (EU). Following the update, developers have the option to choose between allowing users to pay through the App Store or an alternative means such as external web pages.
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iOS 18, iPadOS 18 Developer Beta Users Can Now Format External Drives Via Files App
One feature which Apple did not advertise and has gone under the radar is the ability to format external drives via the Files app. With iOS 18 and iPadOS 18, iPhone and iPad users can format externally connected drives within the files app, with an added option to choose from three different formats.
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Netflix Ad-Supported Plan Crosses 40 Million Monthly Active Users, Company Says
Netflix's ad-supported tier has grown to 40 million global monthly active users, the company has announced. The number of subscribers has shot up from 5 million in 2023 and the increase has taken place as the company faces intense competition from rivals. The firm introduced the ad-supported plan in November 2022. The company has also announced tha...
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Meta to Begin Testing Ads on Threads in the US and Japan
Meta announced on Friday that it will start testing ads on its Threads platform with select brands in the US and Japan, as the app surpasses 300 million monthly active users. The company will closely monitor the tests before a wider rollout, allowing businesses to extend their existing Meta ad campaigns to Threads.
-
iOS 18.3 Code Suggests Apple Is Reportedly Developing New App for Sharing Invites
Apple rolled out the iOS 18.3 Beta 2 update for iPhone and Wednesday and with it, the company might be testing a new app. Dubbed ‘Invites’, it is reported to be designed for organising meetings and sharing invites for in-person and online events. Notably, Apple did not advertise this app during the Worldwide Developers Conference (WWDC) 2025 wh...
-
Netflix Hopes for Live Sports Knockout with Jake Paul-Mike Tyson Fight
Mike Tyson and social media influencer-turned-fighter Jake Paul on Friday is the latest one-two punch from Netflix. The OTT streaming service has dabbled in sports content before, with exhibition golf and tennis events and the wildly popular docuseries "Formula 1: Drive to Survive".
-
Google Rolls Out Quick Share Update for Windows With App Crashing, Wi-Fi Hotspot Recovery Fixes
Google has rolled out a new update for Quick Share for the Windows platform that does not bundle any new features but carries bug fixes for several issues that have been plaguing users in recent weeks. The new version of Quick Share rectifies an error which caused the app to crash if the file had a name comprising of non-ASCII characters.
-
Amazon Prime Video to Introduce Ads for Subscribers in India Starting in 2025
Amazon Prime Video will introduce advertisements to its subscribers in India, starting in 2025. Subscribers in India will begin to see ads while streaming Prime Video shows and movies on the platform. Amazon Prime members who want to avoid advertisements will be able to opt for a costlier subscription option, which will be introduced in the future,...
-
Facebook Gets a New Video Tab as Meta Introduces AI-Powered Video Ad Tools via Advantage+ Platform
Facebook will soon get a new video tab on its platform which will play all the different types of video formats in the same place. This announcement was made by Meta at the Advertising Week event on Tuesday. Alongside, the social media giant also introduced several new artificial intelligence (AI) tools for video-based ad creation and deployment.
-
Snapchat Announces Testing of Sponsored Ads in Chats and Promoted Places in Snap Map
Snapchat has announced that it will begin testing advertisement placements in two places in its app, improving customer relationship management (CRM) system integrations. It is partnering with two dining franchises and an entertainment company whose ads will be visible on the app, enabling businesses to visually engage with consumers.
-
Google's Antitrust Trial Over Online Advertising Set to Begin
Google will face US antitrust prosecutors on Monday where the Justice Department will seek to show the company stifled competition in online advertising technology. Prosecutors say Google engaged in a complex scheme to dominate website advertising tools.
-
"Don't Take Arms Against...": US Military's Tinder Ad In Lebanon Goes Viral
An advertisement warning that the US was ready to deploy its F-16 fighter jets to protect its allies in the face of Iranian threats appeared on the dating app Tinder in Lebanon.
-
Polish Billionaire Plans to Sue Meta Over Fake Advertisements on Facebook, Instagram
Polish billionaire Rafal Brzoska and his wife plan to sue Meta over fake advertisements on Facebook and Instagram that feature his face and false information.
-
Google Antitrust Ruling Could Put $20 Billion at Risk for Apple: Report
A US judge has recently ruled that Alphabet-owned Google was operating an illegal monopoly in the web search sector. Google pays Apple $20 billion (roughly Rs. 1,67,890 crore) annually, or about 36 percent of what it earns from search advertising made through the Safari browser. If the deal is undone, Apple could take a 4-6 percent hit to its prof...
-
Elon Musk's X Files Lawsuit Accusing Advertisers of Boycotting Platform
Elon Musk-owned X has filed a lawsuit in federal court in Texas against the World Federation of Advertisers, Unilever and Danish renewable energy company Orsted, in addition to Mars and CVS Health. The lawsuit has alleged that advertisers have collectively withheld billions of dollars in advertising revenue from X.
-
Apple Brings Alternative Payment Options to Vision Pro in the EU with visionOS 1.2 Update
One feature which Apple did not advertise but is said to have been introduced with the visionOS 1.2 update is alternative payment options in the European Union (EU). Following the update, developers have the option to choose between allowing users to pay through the App Store or an alternative means such as external web pages.
-
iOS 18, iPadOS 18 Developer Beta Users Can Now Format External Drives Via Files App
One feature which Apple did not advertise and has gone under the radar is the ability to format external drives via the Files app. With iOS 18 and iPadOS 18, iPhone and iPad users can format externally connected drives within the files app, with an added option to choose from three different formats.
-
Netflix Ad-Supported Plan Crosses 40 Million Monthly Active Users, Company Says
Netflix's ad-supported tier has grown to 40 million global monthly active users, the company has announced. The number of subscribers has shot up from 5 million in 2023 and the increase has taken place as the company faces intense competition from rivals. The firm introduced the ad-supported plan in November 2022. The company has also announced tha...
