Ndtv Correspondent With Afp Inputs

4.3 million hits on YouTube and counting... It is a campaign against a Ugandan warlord - Joseph Kony - that has gone viral. In less than two days after filmmaker Jason Russell released the 30-minute documentary on YouTube, the "Kony 2012" campaign is trending worldwide on Twitter and is on the front page of Reddit.

4.3 million hits on YouTube and counting... It is a campaign against a Ugandan warlord - Joseph Kony - that has gone viral. In less than two days after filmmaker Jason Russell released the 30-minute documentary on YouTube, the "Kony 2012" campaign is trending worldwide on Twitter and is on the front page of Reddit.