Omnicom Group
- All
- News
- Videos
-
Omnicom, Twitter Sign $230 Million Mobile Ad Deal
Omnicom Group Inc's media services division signed a deal worth $230 million with Twitter Inc that will integrate Omnicom's automated ad buying unit Accuen with Twitter's mobile ad exchange MoPub.
-
Apple upsets Coca-Cola to be most-valuable brand
Apple is the new most valuable brand in the world, according to a closely followed annual report. The report, to be released Monday, is from Interbrand, a corporate identity and brand consulting company owned by the Omnicom Group that has been compiling what it calls the Best Global Brands report since 2000. The previous No. 1 brand, Coca-Cola, fel...
-
Publicis, Omnicom to merge to create advertising giant
The companies said on Sunday the transaction - presented as a merger of equals - would bring the necessary scale and investment firepower to cope with rapid changes wrought by technology on the advertising business.
-
Omnicom, Publicis merge to form world's biggest advertising firm worth more than $30 billion
Omnicom Group Inc. and Publicis Groupe SA say they are combining in a "merger of equals" that will create the world's largest advertising firm, one worth more than $30 billion.
-
Dentsu completes acquisition of media agency Aegis
Japanese advertising giant Dentsu Inc today said it has completed the acquisition of UK-based media firm Aegis, nine months after announcing the acquisition.
-
Omnicom, Twitter Sign $230 Million Mobile Ad Deal
Omnicom Group Inc's media services division signed a deal worth $230 million with Twitter Inc that will integrate Omnicom's automated ad buying unit Accuen with Twitter's mobile ad exchange MoPub.
-
Apple upsets Coca-Cola to be most-valuable brand
Apple is the new most valuable brand in the world, according to a closely followed annual report. The report, to be released Monday, is from Interbrand, a corporate identity and brand consulting company owned by the Omnicom Group that has been compiling what it calls the Best Global Brands report since 2000. The previous No. 1 brand, Coca-Cola, fel...
-
Publicis, Omnicom to merge to create advertising giant
The companies said on Sunday the transaction - presented as a merger of equals - would bring the necessary scale and investment firepower to cope with rapid changes wrought by technology on the advertising business.
-
Omnicom, Publicis merge to form world's biggest advertising firm worth more than $30 billion
Omnicom Group Inc. and Publicis Groupe SA say they are combining in a "merger of equals" that will create the world's largest advertising firm, one worth more than $30 billion.
-
Dentsu completes acquisition of media agency Aegis
Japanese advertising giant Dentsu Inc today said it has completed the acquisition of UK-based media firm Aegis, nine months after announcing the acquisition.
