Search Advertising

A US judge has recently ruled that Alphabet-owned Google was operating an illegal monopoly in the web search sector. Google pays Apple $20 billion (roughly Rs. 1,67,890 crore) annually, or about 36 percent of what it earns from search advertising made through the Safari browser. If the deal is undone, Apple could take a 4-6 percent hit to its prof...

The BCCI has rolled out the advertisement for the job of Team India's head coach, with Rahul Dravid's tenure coming to an end in June.

The U.S. government will lay out its antitrust case against Alphabet's Google on Friday in a second day of closing arguments focused on accusations that the online search leader broke the law to stay on top in search advertising.

Perplexity AI, the artificial intelligence (AI)-powered search engine, is reportedly planning to sell ads for its platform. The advertisers will be given space in the related questions part of the user flow, where the ads will be incorporated based on the relevance of the user query, as per the report. The company is said to show ads by the next fi...

Apple is reportedly experimenting with a new artificial intelligence (AI)-powered tool that will help advertisers promote their apps on its App Store. The new AI ad performance tool can determine the region, demographic, and area to display the ad in order to reach the targets set by the advertisers.

Alphabet's Google will pay $700 million and revamp its Play app store to allow for greater competition as part of an antitrust settlement with US states and consumers, according to the company and filings in San Francisco federal court on Monday.

Starting January 29, 2024, advertisers of cryptocurrency coin trusts will be able to market their products to the masses in the US via Google ads. The search engine giant has decided to take this decision just this week. The implementation of these changes is slated for January next year, around the same time that BTC and ETH ETFs could get approv...

Canada and Google have reached an agreement in their dispute over a new law that aims to make large internet companies share advertising revenue with news publishers in the country, CBC News reported on Wednesday, citing sources.

Microsoft chief executive Satya Nadella said Monday tech giants were competing for vast troves of content needed to train artificial intelligence, and complained Google was locking up content with expensive and exclusive deals with publishers.

Google agreed to pay $155 million (nearly Rs. 1,300 crore) to settle claims by California and private plaintiffs that the search engine company misled consumers about how it tracks their locations, and used their data without consent. Both settlements resolve claims that the Alphabet unit deceived people into believing they maintained control over ...

Google argued on Tuesday the US was wrong to say the search and advertising giant broke the law to hold onto its massive market share, noting its search engine was wildly popular because of its quality and that dissatisfied users could switch with "a few easy clicks."

Google will require disclosure of the use of images and audio that have been altered or created using tools such as artificial intelligence (AI). Manipulating digital media to deceive or mislead people about politics, social issues, or matters of public concern is already banned by Google. Labels like "This image does not depict real events" or "Th...

Alphabet Inc's Google will make it mandatory for all election advertisers to add a clear and conspicuous disclosure starting mid-November when their ads contain AI generated content, the company said on Wednesday.

Meta Platforms is set to roll out the web version on its new text-first social media platform Threads, hoping to gain an edge over X, formerly Twitter, as the initial surge in users waned. The widely anticipated web version will make Threads more useful for power users like brands, company accounts, advertisers and journalists.

Google on Friday sued a Los Angeles man and his companies in San Jose, California federal court, claiming he created hundreds of fake business listings on its platforms and sold them to real businesses to lure in unsuspecting customers.

A US judge has recently ruled that Alphabet-owned Google was operating an illegal monopoly in the web search sector. Google pays Apple $20 billion (roughly Rs. 1,67,890 crore) annually, or about 36 percent of what it earns from search advertising made through the Safari browser. If the deal is undone, Apple could take a 4-6 percent hit to its prof...

The BCCI has rolled out the advertisement for the job of Team India's head coach, with Rahul Dravid's tenure coming to an end in June.

The U.S. government will lay out its antitrust case against Alphabet's Google on Friday in a second day of closing arguments focused on accusations that the online search leader broke the law to stay on top in search advertising.

Perplexity AI, the artificial intelligence (AI)-powered search engine, is reportedly planning to sell ads for its platform. The advertisers will be given space in the related questions part of the user flow, where the ads will be incorporated based on the relevance of the user query, as per the report. The company is said to show ads by the next fi...

Apple is reportedly experimenting with a new artificial intelligence (AI)-powered tool that will help advertisers promote their apps on its App Store. The new AI ad performance tool can determine the region, demographic, and area to display the ad in order to reach the targets set by the advertisers.

Alphabet's Google will pay $700 million and revamp its Play app store to allow for greater competition as part of an antitrust settlement with US states and consumers, according to the company and filings in San Francisco federal court on Monday.

Starting January 29, 2024, advertisers of cryptocurrency coin trusts will be able to market their products to the masses in the US via Google ads. The search engine giant has decided to take this decision just this week. The implementation of these changes is slated for January next year, around the same time that BTC and ETH ETFs could get approv...

Canada and Google have reached an agreement in their dispute over a new law that aims to make large internet companies share advertising revenue with news publishers in the country, CBC News reported on Wednesday, citing sources.

Microsoft chief executive Satya Nadella said Monday tech giants were competing for vast troves of content needed to train artificial intelligence, and complained Google was locking up content with expensive and exclusive deals with publishers.

Google agreed to pay $155 million (nearly Rs. 1,300 crore) to settle claims by California and private plaintiffs that the search engine company misled consumers about how it tracks their locations, and used their data without consent. Both settlements resolve claims that the Alphabet unit deceived people into believing they maintained control over ...

Google argued on Tuesday the US was wrong to say the search and advertising giant broke the law to hold onto its massive market share, noting its search engine was wildly popular because of its quality and that dissatisfied users could switch with "a few easy clicks."

Google will require disclosure of the use of images and audio that have been altered or created using tools such as artificial intelligence (AI). Manipulating digital media to deceive or mislead people about politics, social issues, or matters of public concern is already banned by Google. Labels like "This image does not depict real events" or "Th...

Alphabet Inc's Google will make it mandatory for all election advertisers to add a clear and conspicuous disclosure starting mid-November when their ads contain AI generated content, the company said on Wednesday.

Meta Platforms is set to roll out the web version on its new text-first social media platform Threads, hoping to gain an edge over X, formerly Twitter, as the initial surge in users waned. The widely anticipated web version will make Threads more useful for power users like brands, company accounts, advertisers and journalists.

Google on Friday sued a Los Angeles man and his companies in San Jose, California federal court, claiming he created hundreds of fake business listings on its platforms and sold them to real businesses to lure in unsuspecting customers.