At the #CaringForIndia telethon, Maya Ziswiler, Head of Programs, Social Finance, UBS Optimus Foundation said that they chose to work with GiveIndia in keeping with their three corporate pillars. She explained that these three corporate pillars are scale, evidence and collaboration. With scale, one can achieve true impact; with evidence, one can focus on what really works; and with collaboration, we can have a true impact on scale, Ms Ziswiler said.