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All About Ads: Pros and cons of cable TV digitisation

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  • Published On: October 31, 2012
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Experts, K K Sharma, editor of Cable Quest, Shashi Arora, CEO of Airtel Digital TV, among others, discuss the pros and cons of cable TV digitisation in the country. Paying only for what's watched is a good idea but what about the household below poverty line, explain the experts. Is the government ready to provide subsidy on each TV set sold, like in other countries?
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