All About Ads: The battle of brands at Durga Puja
On this episode of All About Ads, a special report on Durga Puja pandals, which are not just a congregation of devotees but also battle of brands, big and small, to grab eyeballs. We look at Starbuck's entry in India with its very first outlet in Mumbai. We also walk down the memory lane with ad film maker, Kailash Surendranath, the director behind Nirma, Liril, Mile Sur Mera Tumhara among many others. (Read entire transcript here.)
