Ankit Agarwal, Founder of Phool.Co gets honoured as India's True Legend for Business Innovation. Mr Agarwal's biomaterials start-up creates organic products from flowers offered in temples or thrown into rivers. The production of incense cones, sticks, rachis and organic vermicompost, among others, has given jobs to 79 under-represented women. The venture also works to reduce flower waste in rivers like Ganga.