Rather than following the traditional way of screening the trailer and answering some questions, the team of Jab Harry Met Sejal did a small skit at the trailer launch and entertained the members of the media. Anushka Sharma, who plays a Gujarati girl named Sejal in the film was in character, she first interacted with the members of the press in Gujarati accent, offered them soft drinks since she was hosting the event, called Imtiaz Ali on stage and took some jibes at him and finally invited Shah Rukh Khan who joined the event via video conference. Jab Harry Met Sejal releases on August 4.