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Bharat Matrimony Ad Has Nothing To Do With Targeting A Religion, Says Industry Expert

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  • Published On: March 09, 2023
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"Holi happened to coincide with International Women's Day. It (the ad) has nothing to do with targeting a religion. Companies buckle because they have no idea what their customers are being affected by," Founder, Consulting Partner of Perfect Relations, Dilip Cherian, said when asked whether ad-makers should be wary of sentiments getting hurt.
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