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Capitalizing On Opportunities In Rural Markets

Rural markets present a wonderful opportunity for growth. The allocation to rural India has increased by 127% to nearly 36,000 Crore. Coupled with what is predicted to be a good monsoon this year nearly 106%; things could indeed be different. How can marketers make the most of opportunities in these rural markets? We bring to you a rural conference, organized by MART, in the capital recently.

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