Congress' new strategy: TV debates are important, topics less so
The Congress may not have a slogan or tagline yet for the national elections, but its version of 'Mad Men' has begun work on how the party will be marketed for the national election. The new Communications Department, created two weeks ago, is clear that it will not respond to attempts from the main Opposition party, the BJP, to brand the election as a choice between Narendra Modi and Rahul Gandhi.
