Cycle For Change: Take the First Step Towards Clean Air

7 million people die prematurely every year because of exposure to air pollution. Nine in ten people globally don't have access to clean air. Research shows that people's lives are shortened by an average of nearly 3 years because of air pollution of one sort or the other. So this is another global catastrophe growing more and more severe by the day. NDTV and Hero Cycles campaign #TheCycleOfChange comes full circle, this time to 'Cycle For Change' with a motive that we have to take responsibility for the air we breathe into our own hands – before it's too late.