After the India-China face-off in Ladakh there have been calls by trading bodies to resident welfare associations to boycott Chinese goods. The Confederation of All India Traders (CAIT), an organisation which claims to represent 7 crore traders and 40,000 trade associations has launched a campaign saying that import of Chinese goods must be boycotted and imports should reduce by $13 billion by end of next year. It also urged Bollywood actors like Amitabh Bachchan, Akshay Kumar to cricketers like Mahendra Singh Dhoni and Sachin Tendulkar to not endorse Chinese products. But the question remains whether it is feasible.