India as a nation of cultural diversity boasts of rich regional art and cultural practices which hold its own significance and importance in the regions. These practices are an inherent part of people's lives; practising them is not only a tradition but also a proud feeling for the communities. The regional arts related to handloom and handicrafts have proved to be an add-on skill for the Silai School women entrepreneurs. It adds an extra element to the stitching skills of the women and significantly increases the market value of the products produced by them.