Italian car-maker Fiat is developing a 'value world car' for India and other markets, and will target the segment currently dominated by Maruti Alto, Mike Manley, chief operating officer for Asia at Fiat-Chrysler, told NDTV in an exclusive interview. Mr Manley, who also heads Jeep worldwide, said the car-maker will bring in its Jeep brand to India in the second half of 2013.