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Ford's big plans

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  • Published On: May 11, 2013
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The Blue Oval is expecting a big volume run with the EcoSport. Ford desperately needs a hit after success of the Figo and a faltering strategy on the Fiesta. But it's not just large domestic sales with the EcoSport, the company also expects significant export potential. Joginder Singh, president and managing director of Ford India, tells us more on the new Ford product.
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