GroupM Lowers Ad Expenditure Forecast, Pitch Madison Bullish
Watch how the 2 largest media agency conglomerates come out with their contrarian advertising expenditure projections for the year 2017. While GroupM has lowered the ad expenditure forecast to 10%, Pitch Madison, on the other hand gives out a strong projection of 13.5%. As the iconic Ambassador car gets bought over by French major Peugeot, fans and owners rejoice at the prospect of revival of the Grand Old Lady. And some of the best Valentine Day ads of 2017.
