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IPL Becomes Second Most Lucrative Sports Property
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IPL Becomes Second Most Lucrative Sports Property
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Published On: June 13, 2022
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Experts predict that IPL could become the No.1 sports league by the next media rights cycle. According to sources, the prices for Package A (TV rights) and B (Digital rights) have been pegged at a humungous amount of Rs 44,075 crore.
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