IPL Rights Sold For Rs. 16,347 Crore - Is Star's Bid Rational?

  • 4:37
  • Published On: September 09, 2017
Cinema View
Embed
Star India bagged Indian Premier League (IPL) media rights for five seasons with record Rs. 16,347 bid. Is the broadcaster's decision to break its bank worth it? We discuss this with CVL Srinivas of Group M.

Related Videos

What Brands Have To Say About The Ban On Condom Ads From 6 AM To 10 PM
December 16, 2017 3:04
IPG Mediabrands Talks About The Growth Rate In Advertising Industry in 2018
December 16, 2017 6:26
Ad Expenditure To Grow At 12.1 Percent In 2018, Predicts IPG Mediabrands
December 16, 2017 21:10
Dharma 2.0: Ads Without Celebrities Are The Most Creative
December 02, 2017 22:56
Fukrey Returns Film Marketing Campaign That's Using Ads Instead Of Trailers
December 02, 2017 1:58
$40 Billion Wedding Market Muted: Traders
December 02, 2017 4:19
Dharma 2.0: We're Not Just A Production House Or An Agency
December 02, 2017 6:19
Mobile Ad Market To Grow At A Rate Of 59% By 2020
November 25, 2017 8:00
Thums Up Turns 40
November 25, 2017 5:18
Thums Up: 40 And Going Strong
November 25, 2017 21:23
Industry Bodies Frame Guidelines For Outdoor Advertising
November 18, 2017 3:23
Cannes Lions Over: How Industry Execs Reacted
November 18, 2017 3:56
  • Dettol Banega Swasth India @ Davos 2025 | Chirag Paswan On Health, Hygiene & Nutrition
    January 24, 2025 4:26

    Dettol Banega Swasth India @ Davos 2025 | Chirag Paswan On Health, Hygiene & Nutrition

  • Madhuri Dixit Zooms Through Udaipur In Her Blue McLaren For A Celebration Drive
    January 24, 2025 1:09

    Madhuri Dixit Zooms Through Udaipur In Her Blue McLaren For A Celebration Drive

  • 'Adani Group Helping Education Sector To Grow': Top US Educationist Praises India's Talent
    January 24, 2025 3:08

    'Adani Group Helping Education Sector To Grow': Top US Educationist Praises India's Talent

  • Saif News Today | Saif Ali Khan Stabbing Case: Accused Brought to Bandra Court
    January 24, 2025 1:04

    Saif News Today | Saif Ali Khan Stabbing Case: Accused Brought to Bandra Court

  • Bhandara Explosion | 1 Dead In Explosion At Maharashtra Ordnance Factory, Blast Heard 5 km Away
    January 24, 2025 1:25

    Bhandara Explosion | 1 Dead In Explosion At Maharashtra Ordnance Factory, Blast Heard 5 km Away

  • 8 Dead In Explosion At Maharashtra Ordnance Factory, Blast Heard 5 km Away
    January 24, 2025 2:24

    8 Dead In Explosion At Maharashtra Ordnance Factory, Blast Heard 5 km Away

  • Saif Ali Khan's Attacker's Police Custody Extended Till January 29
    January 24, 2025 7:59

    Saif Ali Khan's Attacker's Police Custody Extended Till January 29

  • "India Emerging As Exciting Location For Businesses": Anant Goenka At Davos
    January 24, 2025 4:40

    "India Emerging As Exciting Location For Businesses": Anant Goenka At Davos

  • "AI Embedded In All Aspect Of Transformation": At Davos, CEO Of Publicis Sapient Nigel Vaz Tells NDTV
    January 24, 2025 12:35

    "AI Embedded In All Aspect Of Transformation": At Davos, CEO Of Publicis Sapient Nigel Vaz Tells NDTV

  • FIITJEE Centres Shut In 8 Cities: Who Is Accountable For This Mess?
    January 24, 2025 13:34

    FIITJEE Centres Shut In 8 Cities: Who Is Accountable For This Mess?

  • Birthright Citizenship Debate | "Blatantly Unconstitutional": Judge Blocks Trump's Citizenship Order
    January 24, 2025 1:29

    Birthright Citizenship Debate | "Blatantly Unconstitutional": Judge Blocks Trump's Citizenship Order

  • MP Govt To Ban Sale of Liquor At 17 Religious Sites, Says CM Mohan Yadav
    January 24, 2025 2:00

    MP Govt To Ban Sale of Liquor At 17 Religious Sites, Says CM Mohan Yadav

  • Maha Kumbh 2025: Virtual Reality Meets Mythology At Maha Kumbh With Unique VR Zone
    January 24, 2025 2:52

    Maha Kumbh 2025: Virtual Reality Meets Mythology At Maha Kumbh With Unique VR Zone

  • Donald Trump Signs Executive Order To Declassify JFK, RFK, And MLK Jr. Assassination Files
    January 24, 2025 2:57

    Donald Trump Signs Executive Order To Declassify JFK, RFK, And MLK Jr. Assassination Files

  • Trump On Ukraine War | Trump Claims Ukraine War "Wouldn’t Have Started Under His Presidency"
    January 24, 2025 2:22

    Trump On Ukraine War | Trump Claims Ukraine War "Wouldn’t Have Started Under His Presidency"

  • "Generative AI Is Big Focus": WIPRO Chairman Rishad Premji Tells NDTV At Davos
    January 24, 2025 7:02

    "Generative AI Is Big Focus": WIPRO Chairman Rishad Premji Tells NDTV At Davos

  • Mahakumbh 2025: Devotees Brave Morning Chill To Take Holy Dip At Sangam
    January 24, 2025 0:45

    Mahakumbh 2025: Devotees Brave Morning Chill To Take Holy Dip At Sangam

  • FIITJEE Coaching Centers Shut Across UP, Delhi As Teachers Quit Over Unpaid Salaries
    January 24, 2025 4:57

    FIITJEE Coaching Centers Shut Across UP, Delhi As Teachers Quit Over Unpaid Salaries

  • Asaduddin Owaisi: "If Kejriwal Can Get Bail, Shifa Will Win From Jail"
    January 24, 2025 2:50

    Asaduddin Owaisi: "If Kejriwal Can Get Bail, Shifa Will Win From Jail"

  • Chandigarh: Firing On Police Constable During Police Checking
    January 24, 2025 2:37

    Chandigarh: Firing On Police Constable During Police Checking

  • Over 200 Contacts Of "Mystery Illness" Victims Quarantined In J&K's Rajouri
    January 24, 2025 2:54

    Over 200 Contacts Of "Mystery Illness" Victims Quarantined In J&K's Rajouri